08/19/2026
We launched a new website for Itential a few months ago. Then summer came, summer got busy, client work kept moving forward, and we never properly announced it.
So, we’re catching up and showing it off now!
Itential helps enterprises automate and orchestrate complex infrastructure. As the company expanded its vision beyond traditional network automation, it was carving out a much larger position around agentic infrastructure orchestration: enabling AI agents, automation tools, and enterprise teams to make governed changes across increasingly complex infrastructure environments.
The website needed to help establish that position. But it also needed to support the business behind it: a lean, ambitious marketing team managing hundreds of technical resources, increasingly complex buyer journeys, and growing pressure to publish and adapt content faster.
We worked with Itential to rethink the story, simplify the onsite experience, and build a scalable content foundation for the future. The new site uses modular, structured content models that support better discovery, stronger governance, and emerging AI-assisted workflows. That includes an MCP integration that connects AI tools with WordPress to help create draft pages, map content into predefined modules, update metadata, and accelerate content migration and publishing without sacrificing consistency.
The project was a good example of a trend we’re seeing with websites today: clients rarely have a “website problem.” They have business challenges that becomes visible through the website.
Super proud of what the Peaktwo and Itential teams built together.
https://www.itential.com