XCHANGE Market

11/18/2025

We’re excited to see you again at NAMM 2026!

https://events.humanitix.com/xchange-reseller-agm-namm-2026

Register now for the annual XCHANGE Reseller Meeting, where you’ll gain exclusive insights into the 2025 business reports, learn strategies to elevate your sales, and get a head start on the year ahead.

Enjoy complimentary refreshments as you connect with fellow resellers and celebrate those who have excelled on the platform. Secure your spot today!

When: Friday, January 23, 2026
Time: 10am - 11am PST
Where: Hilton Anaheim - Catalina 3 - 4th Floor | Malibu Room
Who: XCHANGE Resellers

11/18/2025

We’re excited to see you again at NAMM 2026!

https://events.humanitix.com/xchange-vendor-agm-namm-2026

Register now for the annual XCHANGE Vendor Meeting, where you’ll gain exclusive insights into the 2025 business reports, learn strategies to elevate your sales, and get a head start on the year ahead.

Enjoy complimentary refreshments as you connect with fellow vendors and celebrate those who have excelled on the platform. Secure your spot today!

When: Friday, January 23, 2026
Time: 5pm - 6pm PST
Where: Hilton Anaheim - Catalina 3 - 4th Floor | Malibu Room
Who: XCHANGE Resellers

07/23/2025

This Meeting Is Big! Ray Williams Explains Why You Should Be There.

Join us this July for our upcoming XCHANGE Quarterly Meetings.
These meetings are a key opportunity to review our collective progress, explore detailed insights into your business performance, and highlight the metrics that matter most.
We’ll be sharing data and tailored recommendations designed to help you grow, improve, and thrive.

Register here:
Resellers Meeting - https://events.humanitix.com/xchange-reseller-quarterly-meeting-or-july-29-2025

Vendors Meeting - https://events.humanitix.com/xchange-vendor-quarterly-meeting-or-july-31-2025

05/01/2025

Thank you to everyone who joined our April Reseller Meeting! If you missed it, don’t worry, we’ve got you covered. The full recording is now available on our YouTube channel. In this session, Rajiv shares positive year-over-year numbers, insights on the ongoing tariff situation, and discusses our current position in the music software industry.

We also want to thank Taven Romesser from KIT Plugins, who presented and showcased their amazing products.

See you on the next meeting!

Huge thanks to everyone who joined us for our April Reseller Meeting!We covered key updates on tariffs, shared strategies to help you boost your software sal...

10/28/2024

Join us tomorrow at 10AM ET to have the rare opportunity to speak with Chuck Surack, founder of Sweetwater, the largest online music retailer in the U.S.

Chuck is not only a visionary entrepreneur but also a pioneer who transformed the way musicians and audio professionals shop for gear. He's set a new standard with his focus on top-notch customer service and personalized support. Under his leadership, Sweetwater has grown into a billion-dollar company that musicians everywhere rely on.

We're going to chat with Chuck about his insights and experience in the music online retail industry and you'll also be able to ask questions!

Register Here:
https://events.humanitix.com/xchange-reseller-online-meeting-or-october-2024

10/28/2024

Having breakfast with the legendary Chuck Surack Surack, founder of Sweetwater, as we prepare for our interview tomorrow, October 29th at 10 AM EST, during the XCHANGE Market Reseller meeting. We’re incredibly grateful for this rare opportunity. Don’t miss it!

Register here: https://events.humanitix.com/xchange-reseller-online-meeting-or-october-2024

09/06/2024

When I was 16, I walked into Long & McQuade (Toronto) and left with a Rogue bass guitar after paying just $40. They called my dad, and from then on, they gave me instant credit on the promise that I would pay $40 every month for the next 11 months. That was Jack Long’s superpower. He enabled countless musicians by making instruments accessible to all. Today, we mourn the passing of this legend. Jack was revered and loved by everyone who knew him. He supported our business from the very beginning. He was a great man. Rest in peace, Sir.

07/30/2024

We extend our gratitude to all who joined us for last week's XCHANGE Vendor Meeting. If you missed it but are keen to catch up, we've recorded the session and recommend that you watch it to stay updated on important information. Ray shared some positive updates about our numbers, performance, quarterly tracking, and many new features in our portal.

Watch the recap of our XCHANGE Vendor Meeting to explore our Detailed Business Report for the first half of 2024. Gain valuable insights into market trends, ...

07/30/2024

Thanks to everyone who joined our July XCHANGE Reseller Meeting! If you missed it, don't worry—we've recorded the session and it's now on the XCHANGE Market YouTube channel. Ray shared some positive updates about our numbers, performance, quarterly tracking, and many new features in our portal. A special thanks to DJ.Studio, Dear Reality, and MusicLab for their impressive presentations showcasing their latest, top-notch products. See you on the next one!

XCHANGE monthly is for our reseller network to stay up to date with market trends, insights and strategies in 2024 hosted by Ray Williams.Each month we give ...

06/28/2024

Thanks to everyone who joined our June XCHANGE reseller meeting!

If you missed it, don't worry—we've recorded the session and it's now on the XCHANGE Market YouTube channel. Rajiv shared numerous valuable tips and tricks on enhancing relationships with our vendors and optimizing the use of the XCHANGE Portal.

A special thanks to Baby Audio Inc., Sampleson, and Minimal Audio for their impressive presentations showcasing their latest, top-notch products. See you on the next one!

XCHANGE monthly is for our reseller network to stay up to date with market trends, insights and strategies in 2024 hosted by Rajiv Bethune.Each month we give...