06/19/2026
Free cash!!!
If you're not taking your employer's 401k match you are literally working part of your week for free.
Let me break down what a 401k match actually does because I don't think enough people fully understand what they have.
Here's what it looks like in real numbers.
We match 100% of the first 4% you put in. Dollar for dollar. That means if you're making $60,000 a year and you contribute 4% — that's $2,400 out of your check — we put in another $2,400 on top of it.
You now have $4,800 growing for your retirement and half of it cost you nothing.
That is an instant 100% return on your money before it even gets invested anywhere.
It gets better.
The match is 100% vested immediately. That means the money we put in is yours from day one. You don't have to wait years for it to become yours. It's yours the moment it goes in.
You also have the choice between a traditional pre-tax 401k and a Roth 401k. The Roth option means you pay taxes now and never pay taxes on that money again — including all the growth. For younger guys especially that is a massive long term advantage.
And if you're 50 or older you can make additional catch up contributions on top of the regular limits.
This is not a complicated benefit. It is free money that disappears forever if you don't take it.
27 years in business and offering this match is one of the things I'm most proud of. But it only works if you use it.
👇 Does your employer offer a match? Are you taking it? Drop it below. And if more people need to hear this — you know what to do.