Transax Digital Retail and Customer Engagement Platform:
Extend your in-person sales experience online.

04/21/2026

It’s not just about having a great product anymore; it’s about that "Easy Button" experience.

Andrew Campbell, Gregory Pfleider, and Jared Dowdy went deep on this during our session at AIMExpo, and the full video is finally live on our channel.

If you want to see how AI is changing the way dealers sell in 2026, watch the full session here:

https://youtu.be/gaKaODO8jh4?si=pHUT09K6aE5I7FQp

03/17/2026

Every step of the sale, connected. 🤝

Discover how Transax is streamlining the purchase experience for dealers and their customers:

Your customers have more choices than ever. What keeps them coming back isn’t just your inventory: it’s the experience y...
03/12/2026

Your customers have more choices than ever. What keeps them coming back isn’t just your inventory: it’s the experience you provide.

When dealers move beyond simple automation and use AI to connect and personalize the buying experience, they don’t just work faster; they serve customers better.

03/10/2026

We love hearing how dealers are using Transax to bring everything into one place and create a smoother experience for their customers 🤝

03/05/2026

The deal dies in the delay. Keep momentum alive by building trust with real photos and using AI to answer questions instantly. Get those touchpoints right, and you don't just save deals, you get buyers genuinely excited to close.

03/03/2026

AI is the bridge between a struggling sales process and a winning one.

02/26/2026

Good sales is about relationships, not retyping. When your systems surface key details and pre-fill the basics, your team isn't scrambling to catch up—they're ready to listen, adapt, and build the trust that actually closes deals.

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02/24/2026

When you have the right data and systems, AI shouldn't just answer questions. It should drive revenue.

Service inquiries, targeted accessories, and post-sale follow-up are where real value is captured. If your CRM isn't automating these touchpoints, you're leaving profit on the table.

We are excited to announce that Transax has been recognized as one of the "top products shaping dealer profitability in ...
02/19/2026

We are excited to announce that Transax has been recognized as one of the "top products shaping dealer profitability in 2026" in the Powersports Business Nifty Fifty Awards!

A huge thank you to Powersports Business for the recognition, and to our amazing dealer partners. We are honored to be selected and ready to help our partners crush their goals this year.

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Read the full feature here: https://powersportsbusiness.com/top-stories/2026/02/12/nifty-50-spotlights-top-products-shaping-dealer-profitability-in-2026/

02/17/2026

Effective marketing isn’t about the blast. It’s about the fit.

How do you keep your messaging relevant, concise, and timely enough to move a buyer from consideration to action?

Andrew shares how to use AI to turn a broad promotion into a personalized opportunity.

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02/12/2026

The question isn’t whether AI will impact your dealership. It’s what it’s already saying about you.

AI isn’t just improving internal dealership operations. It’s reshaping how customers research, compare, and commit to a purchase. Customers are using it to vet your prices and your reputation before they ever pick up the phone.

The dealerships that adapt to this shift will own the market.

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02/10/2026

Technology shouldn’t dilute your brand. Used correctly, it helps simplify and scale the culture you’ve already built.

It’s about taking your unique experience and encoding that DNA into your digital tools. When implemented properly, AI learns how you communicate and sell. That means when a customer interacts online, the experience feels familiar, with the same tone, the same flow, and the same expectations.

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Grand Rapids, MI
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