Cull Group

Cull Group Creative marketing meets strategic design. Instead, we’re multidisciplinary, keeping us efficient and responsive (not to mention fun). We slice. We dice.

Full-Service Marketing, Advertising, and Design

At Cull Group, we focus on advertising, branding, digital marketing strategy, website development, and graphic design, but have a comprehensive list of services and deliverables in these categories and more. We have the same capabilities as a giant New York City advertising agency, but none of the messy internal politics and staggering overhead. Cre

ative Marketing - Strategy and Analysis Creatively Crafted

We create digital marketing plans that work closely with internet advertising to reach more people. Our email marketing and social media plans engage your audience, and integrate seamlessly with the effective websites we design to drive lead generation. The key for marketing consulting and advertising strategy is to use what we already know works, to test variables, and ask “why?” Then we analyze the results to continue improving your marketing plan. Strategic Design - Purposeful Art Skillfully Designed

Great graphic design is art that moves the viewer to action and is aesthetically pleasing. It has to include important information as well as an emotional element and a logical order. From outstanding retail packaging, to brochures and ads that cleverly portray your brand strategy, to direct mail that gets results, to logos and corporate identity materials that impress—we do it all. We're available in several different colors. Contact us to learn more about our design studio services. Website Development - Websites and Web Development

Our web development capabilities rival any web agency, but we have the advantage of building websites from scratch so every function fits seamlessly with your digital strategy and branding goals. We can manage everything including website design and coding, content strategy and writing, social media integration, user interface design, and e-commerce—we’ll even set up your content management system and teach your staff how to use it.

If your website doesn’t ask visitors to take the next step, you’re missing out. Yet, according to Sagapixel, 70% of smal...
11/12/2025

If your website doesn’t ask visitors to take the next step, you’re missing out. Yet, according to Sagapixel, 70% of small business websites don’t include a call-to-action.
Ours always do. Contact us to start building a site that converts.

This year, Grand Rapids has been celebrating 175 years, and Cull has been lucky to spend our over 50-year history here. ...
11/05/2025

This year, Grand Rapids has been celebrating 175 years, and Cull has been lucky to spend our over 50-year history here. The Grand Rapids Public Museum’s photo exhibit, “175 Pictures for 175 Years,” is an insightful look back at our city’s story. Catch it at the Gerald R. Ford Museum lobby through November, or explore it online at GRPM.org/gr175

We recently partnered with Peterson Farms, a leader in high-quality fruit products, to refresh and reorganize their webs...
10/29/2025

We recently partnered with Peterson Farms, a leader in high-quality fruit products, to refresh and reorganize their website—shifting the focus to better highlight product packaging, adding new brand pages, and updating visuals and content that make their fruit shine. 🍎✨ Could your website use a strategic refresh? Let’s talk.

We brought the beach to the browser in this digital banner for Old Orchard’s Guava and Mango Nectars. 🍹🌴 Whether the CTA...
10/22/2025

We brought the beach to the browser in this digital banner for Old Orchard’s Guava and Mango Nectars. 🍹🌴 Whether the CTA is “Find A Store” or “View Collection,” the message is clear: refreshment starts here. Want ads that click? Let’s make magic.

According to Reboot, using signature colors can lead to an 80% increase in consumer recognition of your brand—evidence t...
08/06/2025

According to Reboot, using signature colors can lead to an 80% increase in consumer recognition of your brand—evidence that thoughtful color choices in your branding, as well as collateral, are a powerful way for customers to remember you. 🎨 With decades of branding experience, Cull Group knows how to put color to work to make your identity unforgettable.

Source: https://www.rebootonline.com/blog/what-importance-colour-brand-recognition/

We loved crafting these bold, farm-fresh labels for Country Dairy’s sour cream and French onion chip dip—bringing taste ...
07/23/2025

We loved crafting these bold, farm-fresh labels for Country Dairy’s sour cream and French onion chip dip—bringing taste and tradition to life in the cooler! Looking for standout design work to showcase your product on the shelves? Reach out today!

Fresh, fun, and full of flavor! We brought the taste of the season to life with a vibrant summer hero image for Old Orch...
07/09/2025

Fresh, fun, and full of flavor! We brought the taste of the season to life with a vibrant summer hero image for Old Orchard Juices. 🍉☀️ Need a standout seasonal design for your site? Let’s make something attention-grabbing together—drop us a message!

Just like our work, the 4th of July is full of color, flashy moments, oohs, and ahs! Have a great time this Independence...
07/04/2025

Just like our work, the 4th of July is full of color, flashy moments, oohs, and ahs! Have a great time this Independence Day from all of us at Cull Group.

96% of marketers say video boosts their brand awareness, and 88% say it generates leads. 🚀 Is your business ready to put...
06/18/2025

96% of marketers say video boosts their brand awareness, and 88% say it generates leads. 🚀 Is your business ready to put video to work for your business? Let’s create something powerful together—reach out to us today! 🎥✨

Source: Wyzowl Video Marketing Statistics 2025

Mark your calendar for June 14! Eastown’s Bizarre Bazaar is bringing the energy of a carnival, craft beer, food trucks, ...
06/11/2025

Mark your calendar for June 14! Eastown’s Bizarre Bazaar is bringing the energy of a carnival, craft beer, food trucks, live music, and 50+ artists to our neighborhood—fun for the whole family from 9–5! Don’t miss it! 🌞🎪🎶

We were proud to partner with Highland Plastics on this bold booth for Hannover Messe 2025—designed to spotlight Kelvini...
06/04/2025

We were proud to partner with Highland Plastics on this bold booth for Hannover Messe 2025—designed to spotlight Kelvinite, their innovative flame retardant materials. 🔥 Planning your next trade show? Let’s build something remarkable together.

Happy Birthday to our illustrious leader, Jeff! 🎉 May your wisdom age like wine, and your tricks stay forever youthful. ...
05/18/2025

Happy Birthday to our illustrious leader, Jeff! 🎉 May your wisdom age like wine, and your tricks stay forever youthful.

Address

2311 East Beltline SE
Grand Rapids, MI
49546

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

Telephone

+16164513653

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