iShopEco is a U.S.-centric online directory of vetted, Earth-friendly products and services curated to meet the needs of imperfect environmentalists who want to make a bigger and more frequent impact, but do not feel empowered. iShopEco’s sustainability resources go as in-depth as the user is comfortable—from using only the search features to getting familiar with more advanced sustainability crit
eria. iShopEco was founded by Charissa Miller, a single mom and self-described imperfect environmentalist who left the corporate world to figure out how to make an impact on stemming climate change. Through her research, she discovered that practical alternatives were all around but not easily identifiable due to misleading marketing (i.e., greenwashing). Her goal is to prove that eco-friendly businesses:
- Provide Quality & Function To Consumers
- Reduce Unsustainable Degradation Of Natural Resources
- Contribute Meaningfully To Local / Marginalized Communities
- Help Communities Thrive By Create New Jobs
iShopEco will launch in early 2023 as the premier B2C directory and social platform for sustainable lifestyles. With this site, it will now be possible for you to live aligned with your values.
