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HexaGroup

Name: HexaGroup
Address: 5373 W Alabama Street , Suite 505, Houston, TX, 77056, US
Telephone: +17135282134
Price range: $$$$

We optimize growth for energy and industrial services firms. HexaGroup’s growth engineers help energy and industrial services firms take flight.

We bridge branding, marketing, sales and service to optimize your customer experience (CX) — replacing inefficient, siloed approaches with measurable lift. Welcome to the place where strategy meets execution and revenue ambitions come true.

11/02/2026

Every era has its vampire myth: some creature that refuses to stay buried and comes back from the dead to haunt the living. In branding, the undead often take the form of logos, taglines, and company names. They stay dormant for years, then get dug back up the moment someone decides there's still equity left in the coffin.

Our most recent blog takes a conversational approach to this topic, as we interview our Director of Strategy and Head of Public Relations to see whether a dead brand can really be brought back from the dead.

Make time for this piece today: https://na2.hubs.ly/H08KrKT0

11/02/2026

Your growth team needs authority to match its responsibility.

In this episode of The HEX-Files Energy Marketing Podcast, host Arnaud Dasprez invites Felipe Monteiro Dias, Director of Global Business Development at Stream-Flo Industries Ltd..

Together they explore why assigning responsibility must come with accountability, empowerment, and sustained support.

A fantastic business development hire still needs a system around them.

Leadership support is part of that system, alongside clear accountability and the power to act.

Consider a decision to pursue growth in Venezuela.

First, entering that market has to make sense for the business.

Once you commit, the team responsible for growth needs authority to make decisions.

Leadership must open doors.

That support needs to continue beyond the initial decision to enter the country.

You're committing to a multiyear effort, and your actions need to reflect that commitment.

Give the team room to act for as long as you're asking them to deliver.

🎧 Listen to the full episode on: https://na2.hubs.ly/H08BwS30

10/30/2026

Many B2B tech stacks grow one purchase and one workaround at a time. Eventually, teams spend more time moving data between systems than using it. A simple question about campaign results can quickly turn into an afternoon of scouring spreadsheets.

Our spooky season blog looks at how to untangle that patchwork without starting over. It covers giving each tool a clear purpose, getting marketing and sales to agree on lead handoffs and fixing the workflows that create the most manual work. Before making another addition to your tech stack, make sure the solutions you already have are working for you.

Make time for this piece: https://na2.hubs.ly/H08Krkb0

10/30/2026

Guyana's project speed is outpacing supplier approvals.

In this episode of The HEX-Files Energy Marketing Podcast, host Arnaud Dasprez talks with Felipe Monteiro Dias, Director of Global Business Development at Stream-Flo Industries Ltd..

Together they explore why suppliers' approval processes clash with the pace of projects in Guyana.

Guyana reached first oil in 2019.

Exxon's message there is to move at project speed.

Suppliers are still looking for sign-offs and sales approvals.

Those internal approval gates put suppliers at odds with the pace of the projects they serve.

Even the best-written commercial process falls short when it doesn't match what the market expects.

Closing that gap requires measured risk.

Your team needs to understand that risk before deciding how to proceed.

The best decision won't always be the safest one.

Give your team the judgment to move at project speed, rather than defaulting to the safest choice.

🎧 Listen to the full episode on: https://na2.hubs.ly/H08BwQd0

10/30/2026

Our Halloween plans? More treats, a few tricks, fewer emails, and absolutely no sharing the good candy.

We’re celebrating the season with creative costumes, a little mischief, and as much Halloween fun as we can fit in.

Whether you’re dressing up, handing out candy, watching your favorite scary movie, or embracing all things pumpkin, we hope your Halloween is filled with laughter, sweet treats, and spooky memories that last long after the decorations come down.

Happy Halloween from the HexaGroup team!

10/29/2026

Squash til You Drop 2026 was an event to remember!

This year, the HexaGroup team brought their talents to the squash court to compete in one of Houston's most unique philanthropic events.

Last weekend, 9 teams competed on the court and raised funds to help Mission Success reach their $200,000 goal to support Houston's underprivileged youth.

The event was electric, and HexaGroup was happy to contribute through promotion and squash hustle.

To learn more about Mission Success, visit their website: https://na2.hubs.ly/H08JD3K0

10/28/2026

Yesterday's safest market may not be today's.

In this episode of The HEX-Files Energy Marketing Podcast, host Arnaud Dasprez welcomes Felipe Monteiro Dias, Director of Global Business Development at Stream-Flo Industries Ltd..

Together they explore why investment decisions need fresh local understanding rather than confidence borrowed from the past.

A market can look reliable under one set of political conditions and much less certain under another.

Two years earlier, the GCC and wider Middle East would have ranked behind North America as preferred investment destinations.

Now, concern about risk in the Middle East challenges that earlier assessment.

That reversal matters because an investment thesis needs to hold up under current conditions, not just the conditions that first made it
attractive.

Understanding those conditions takes more than following a region's hype from a distance.

Local presence helps test whether the enthusiasm makes sense beyond the headline opportunity.

Against that backdrop, Latin America is attracting investment interest as attention turns toward the Americas.

The reasoning centers on limiting exposure to war, not establishing that another region is risk-free.

For leaders weighing their next market, the task is to evaluate the risks they would be taking today, not rely on yesterday's confidence.

🎧 Listen to the full episode on: https://na2.hubs.ly/H08BwS10

10/27/2026

In 1945, a man named William Sianis was kicked out of Wrigley Field with his pet goat and declared the Cubs would never win again. They didn't win a World Series for 71 years. Fans blamed the curse, but the evidence tells a different story.

Our blog draws a key B2B parallel. When a digital campaign flops, it's tempting to blame "timing" or "the market." But what looks like bad luck is almost always something you can diagnose and fix. The right move is to engineer a system that prevents mistakes from becoming season-enders.

Make time for this piece today: https://na2.hubs.ly/H08rCTm0

10/21/2026

We're excited to celebrate the launch of The Height Safety Standard, a podcast produced by the HexaGroup team alongside Guardian.

For nearly four decades, Guardian Fall Protection has been a leader in height safety and engineering solutions that go beyond compliance minimums to keep workers safe at height.

The podcast gives listeners a definitive playbook for height safety excellence, exploring topics like equipment performance, building a safety-first culture, and leveraging digital innovations. Our team was proud to partner with Guardian through strategy, production, and launch to help bring their podcast to life.

Congratulations to everyone at Guardian on an incredible first few episodes. We're excited to see this podcast raise the bar across the height safety ecosystem.

10/20/2026

A BHAG (Big Hairy Audacious Goal) is a 10-to-25-year goal with a measurable finish line and, ideally, only a 50 to 70% chance of success. The built-in uncertainty is the point. People don’t rally behind a goal that can be easily conceived and achieved.

So why do BHAGs stall in energy and industrial businesses? Our blog post walks through the friction around BHAGs and why some companies never have the guts to set them in the first place.

Make time for this piece today: https://na2.hubs.ly/H08rzJG0

Address

5373 W Alabama Street , Suite 505
Houston, TX
77056

Opening Hours

Monday	8am - 6pm
Tuesday	8am - 6pm
Wednesday	8am - 6pm
Thursday	8am - 6pm
Friday	8am - 6pm

Telephone

+17135282134

Website

https://www.hexagroup.com/

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