The Creative Bodega

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The Creative Bodega helps busy female entrepreneurs create a system for procuring flawlessly branded social media content in Canva to help attract their ideal customer AND save on time that let's face it...they don't have!

I love asking women what scares them most about starting a newsletter. ⁠⁠The answers are always some version of the same...
09/01/2026

I love asking women what scares them most about starting a newsletter. ⁠

The answers are always some version of the same thing: I don’t have anything worth saying, I’ll run out of ideas, it’s a huge commitment, etc.⁠

One woman told me she has newsletters written that she still hasn’t sent, and the longer they sit, the more terrified she gets. ⁠

Her word for it was “BRUTAL.”⁠

I felt that in my whole body, because that fear kept me frozen for a long time too, untillll it didn’t.⁠

If the blank page has ever made you close your laptop and swear you’ll write it next week…comment EP83 and I’ll send you this week’s podcast episode. 🎧⁠

Em xx

I’ve drifted away from businesses that I’ve loved. Not in some crazy dramatic way. I just got busy, they went quiet, and...
08/31/2026

I’ve drifted away from businesses that I’ve loved. Not in some crazy dramatic way. I just got busy, they went quiet, and one day I realized I completely forgot they existed.

TBH, they were likely still posting on social media?! I’m just not a huge consumer and the algo didn’t feed me their posts.

That’s the sneaky part about an email list that you’re not utilizing.

Your people don’t actively decide to leave you or forget about you.

They just…drift away.

The Newsletter System isn’t about turning you into a writer.

It’s about becoming the business your people CAN’T drift away from, by showing up in the one place you actually own.

The consistency was never for me. It was for the people I didn’t want to forget about me.

Doors open Monday, September 14th at 6am EST, and my waitlist gets first access to limited spots.

Comment DRIFT and I’ll send you the details.

Em xx

Most freebies flop bc they’re built around what you want to teach, not what your person is actually stuck on. Fix that, ...
08/28/2026

Most freebies flop bc they’re built around what you want to teach, not what your person is actually stuck on.

Fix that, and your freebie becomes the front door to a list that’s yours for good!!

Monthly challenge + my pressie + a live Canva build-along + rapid-fire audits.

The whole 30-day plan is in the carousel 👆

Comment TCC and I’ll send you in 👀

Em xx

The whole Coven September plan in one place. Notice every single thing ladders back to ONE outcome: a freebie that grows your list.

You’ve got a freebie sitting there NOT converting…anddd you’re not sure why. 30 days from now you’ll have one that solves the right problem and is actually ready to promote.

You don’t need five freebies. You need ONE good one. I’ll walk you through picking the format, naming it for an instant “yes,” and positioning it so it leads straight to your offer.

Got a freebie idea you’re side-eyeing? Drop it in and we’ll pressure-test whether it’s clear + solving the right problem for your ideal client. Real eyes on it, not guesswork.

Knowing what to make ≠ actually making it. We cowork live for 30 mins so you log off with a promo post built, not just another thing on the to-do list.

Tammy, LMHC | Money Behavior Nerd💫 is coming to school is on all things OFFER PRICING! A freebie gets them on your list — pricing is where the sale actually happens. Tamasin (therapist + money expert) breaks down why charging more feels unsafe, and how to fix it.

You don’t have to keep performing for an algorithm that owns your audience. The list that’s actually yours? We build it in here. Comment TCC and I’ll send you the deets.

Posting to 124k Instagram followers & reaching almost none of them is exactly why I’ll never build on rented land again....
08/27/2026

Posting to 124k Instagram followers & reaching almost none of them is exactly why I’ll never build on rented land again.

My email list is the only number I trust now, and growing it is the best marketing decision I’ve made as a solopreneur.

If you’ve been chasing the follower count, this week’s podcast episode will change how you read your own stats.

Comment POD82 & I’ll send it your way.

Em xx

🤯 Best time to send on slide 8, tho!? ⁠14 billion emails...that’s how many Flodesk analyzed to figure out what actuallyy...
08/26/2026

🤯 Best time to send on slide 8, tho!?

14 billion emails...that’s how many Flodesk analyzed to figure out what actuallyyy works in email marketing for creators & small business owners like US!

Anddd a lot of the “rules” we’ve all been following turned out to be DEAD WRONG.⁠

Turns out email advice was built for giant brands with full on marketing teams (AKA not you & me).

This report’s data is from small businesses like us. ⁠

Praise be, we’ve got numbers that fit how we actually SEND emails!⁠

If this made you realize your newsletter’s been on the back burner, that’s exactly what I built The Newsletter System for. ⁠

It’s for the female solopreneur who knows she should be emailing her list but keeps letting it slide. ⁠

I’ll help you build a newsletter rhythm you can actually keep, so you’re nurturing that trust every week and NEVER left staring at a dreaded blank page. ⁠

Then when you launch, the sale isn’t a cold ask...it’s a warm & fuzzy YES.⁠

The waitlist is open now. Link in bio., or comment TNS.

Em xx⁠

PS: Want the whole report? Google “Flodesk 2026 Email Marketing Trends Report.” It’s free & so good. Thank you, Flodesk, for the research we’ve been missing!!⁠

[newsletter tips, email list growth, email marketing for female solopreneurs]

If the blank page has been beating you every single week, this week’s pod episode is the one I made for youuu!I walk thr...
08/24/2026

If the blank page has been beating you every single week, this week’s pod episode is the one I made for youuu!

I walk through exactly why it happens and how I finally got out of the awful cycle.

Turns out it was never a personality trait!?
It was a system, one I didn’t have yet.

Back then I’d open the tab, type one sad sentence, delete it, and close the whole thing telling myself I’d try again tomorrow.

The fix was never about willpower. It was about having a way in that made the hard part disappear.

Comment POD83, and I’ll send it your way.

Em xx

08/18/2026

I can’t keep building my livelihood on a platform that’s quietly crushing my soul.

Instagram is rented land that has become a place that I believe you have to pay to play (aka run ads).

Despite how large you’ve grown your following on your own, organically, while doing everything they tell you to do as a creator to be seen and discovered.

I’ve posted 6+ times a week for six years and over the last 2 years I have watched a decline in organic reach, or hell, even reaching my own followers has become impossible…and it’s just becoming incredibly disheartening.

My email list is a space that I own.

A place I know I can reach thousandsss in a click of a button, without the algorithm dictating a damn thing.

Comment POD81 to listen to my story…how I got here, and how I plan to move forward.

Em xx

I built my whole business on Instagram. Nine years, six-ish posts a week, between this business and our old CF gym.And s...
08/17/2026

I built my whole business on Instagram.

Nine years, six-ish posts a week, between this business and our old CF gym.

And somewhere in there, the thing I taught other women to do “without it taking over their lives” very quietly took over mine.

It took 3 full weeks off the app to feel how much it was costing me.

The sheer hours. The brain space. The constant spiral of why did that flop and what TF do I post tomorrow….

I’m not abandoning IG.

I still love my stories & the conversations in my DMs.

But I’m done pouring most of my energy into the one place that gives me back the least.

This is a change I’ve never made before, and for the first time in ages, it feels right.

Want to hear what’s next for me?!

Comment POD81 and I’ll send you this week’s episode.

Em xx

Inside this month’s “Make It With Me” Coven call, we all took the same Canva template & customized it for each of our br...
08/13/2026

Inside this month’s “Make It With Me” Coven call, we all took the same Canva template & customized it for each of our brands!

But this month, we created a photo dump designed to show the person behind the biz!⁠

What I love most about these monthly Coven calls:

✅ you get the template link
✅ but you also get my & the communities eyes on it
✅ and real-time help making it feel like YOUR brand

Once the call is over, I post in The Coven, asking everyone who is interested in feedback or a little love to post their finish design in the community!

I’m obsessed with seeing the different results and tweaks on the same template. So good!!!

Comment ‘TCC’ if you want in on our next “Make It With Me” call!⁠

Em xx

07/17/2026

I’m taking at least 3 weeks off from posting on my Instagram feed.

And yes, I’m an Instagram x marketing strategist saying that out loud to hold myself accountable!!!

Some of it is vacation with my kiddos, who are 9 and 10 and still want me around all the time.

I’m fairlyyy certain I’ll never look back and say, “Damn, I wish I’d been less present with my kids so I could work on more Instagram posts.”

The whole reason I teach female solopreneurs sustainable content strategy is so our businesses can survive a real break.

So it’s time to practice what I preach.

While I’m off the feed, anything I want you to know is going straight to your inbox.

Comment ADD ME and I’ll make sure you’re on my email list before I log off. 💌

Em xx

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1001 S. Stadium Drive
Inglewood, CA
90301

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