Digital Direct Mail

09/16/2024

Happy Birthday Mom!

08/23/2021

Fat Finger

08/05/2021

Fake Views

07/28/2021

Social Media ROI

07/07/2021

https://eltoro.com/how-to-target-with-behavioral-advertising/

Take an investigative look into behavioral targeting and behavioral advertising. In your research, and you’ll find trails leading down the road of online-tracking. By definition behavioral targeting is the method of using consumer’s behaviors and actions for the purpose of delivering more target...

06/17/2021

https://eltoro.com/why-social-media-advertising-falls-short/

Social Media advertising is, by far, the simplest way for any brand to begin its digital advertising journey. Platforms such as Facebook have made it easy to get in and start displaying ads to users in a matter of hours. There are many benefits for brands to advertise on social media, but there are....

05/26/2021

05/11/2021

Good morning!

Quantcast did a webinar earlier this afternoon on "The Cookie Conundrum: What to do after after third party cookies".
Interesting to hear how other companies are attempting to address the issue-- the Q&A at the end had some pretty relevant client questions as well! https://www.quantcast.com/resource/the-cookie-conundrum/?qsrc=email&qpass=eh138966472[…]s0i-GtcSXglYXBb_7NfnL46k_p_yQL70QX31bB32eWGAy_yNI62Htqz2NlGE

Have a good Tuesday!

04/01/2021

https://eltoro.com/matchback-analysis/

Measuring ROI & Return On Ad Spend (ROAS) for digital advertising is easy with El Toro! With our MatchBack Analysis, we can prove the lift in your campaign.

03/24/2021

https://eltoro.com/is-adtech-about-to-be-flocd-by-google/

El Toro IP Targeting offers one-to-one digital marketing without the use of cookies. Self-service platform for IP targeted account based marketing.

02/01/2021

https://louisvillefuture.com/louisville-future/thinking-outside-the-box-best-tech-startups-in-louisville-healthcare-innovation-engine-debuts/?fbclid=IwAR02eJwYRJYWsPvCwcFdEqQzd2joydC1h1r8PqlfBLh4ojY5HIpH-mqn_WA

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