Specifi

Specifi Specifi is the global leader providing design and publishing tools to the Hospitality industry.

Specifi® provides the only global, end-to-end solution supporting the foodservice equipment specification process. It includes a complete information repository as well as a comprehensive set of publishing, design, quotation and process/workflow tools. Each Specifi® component can be operated as a stand-alone service alongside existing tools or as part of a complete end-to-end kitchen design/specification platform.

Why do people stick with a broken solution even when a better one exists? This is the question that keeps product teams ...
06/04/2026

Why do people stick with a broken solution even when a better one exists? This is the question that keeps product teams up at night — and our digital consultant Fabio Tantaro has a sharp answer: https://en.specifiglobal.com/blog/not-all-problems-deserve-a-software-solution/

It's not about the quality of your product. It's about four forces:

→ The pain of the current situation (yes, something is broken)
→ The appeal of your solution (yes, yours is better)
→ The anxiety about switching ("what if it doesn't work?")
→ The comfort of existing habits (slow and clunky, but familiar)

Here's what most software companies get wrong: they think they have a value problem. In reality, they have a perceived risk problem.

Customers don't say "I'm scared." They say "let me think about it" or "maybe next quarter."

Change only happens when the two forces pushing forward outweigh the two pulling back.

06/02/2026

NEW & UPDATED product information & symbols are available from these Specifi partners! Access the latest manufacturer-approved content across the Specifi ecosystem and download current equipment symbols directly from the Specifi eCatalog, keeping your projects accurate and up to date.

Angelo Po Grandi Cucine
Fagor Professional Food Service
Hoshizaki Europe
Sagi Refrigerazione

SKOPE (New!)
Tecnoinox
Williams Refrigeration

What an incredible few days at the   FCSI EAME Conference 2026 in Liverpool!Gilda Tizzi, Simon Lilley, and Fabio Tantaro...
06/01/2026

What an incredible few days at the FCSI EAME Conference 2026 in Liverpool!

Gilda Tizzi, Simon Lilley, and Fabio Tantaro had the opportunity to connect with industry leaders, exchange ideas, and embrace the spirit.

We're especially grateful to our partners, including RATIONAL AG, Unox Ovens, Genier by Dietatec, and Ali Group, for helping make this event such a memorable experience.

Until next time, Liverpool!

Where does your customer really make their buying decision? Not on your website. Not after talking to your sales rep. No...
05/28/2026

Where does your customer really make their buying decision? Not on your website. Not after talking to your sales rep. Not from your brochure.

Check this out: https://en.specifiglobal.com/blog/video-killed-the-radio-star-undiscovered-marketing/

Most companies pour budget into advertising and polished content while their reputation quietly takes shape in places, they've never even visited.

And with AI search changing how people find information (and who they trust), this blind spot is only getting more expensive to ignore.

We just published a new Data-Hungry article where Fabio Tantaro is diving into this: why undiscovered marketing channels matter more than ever, what AI is doing to source credibility, and what your brand can actually do about it.

In his latest Data-Hungry article, Fabio Tantaro draws a sharp parallel between the investors who saw the 2008 financial...
05/22/2026

In his latest Data-Hungry article, Fabio Tantaro draws a sharp parallel between the investors who saw the 2008 financial crisis coming and the product managers who anticipate technical debt before it bankrupts a project.

Read the full article: https://en.specifiglobal.com/blog/the-big-short-inside-the-doomsday-machine/

Technical debt is real. It accumulates interest. And like Michael Burry sizing up the housing market, the best builders don't just react to it; they foresee it.

Success lies not just in the tools, but in the process that allows extracting maximum benefit from these tools.

If you're a product manager, developer, or tech consultant, this one's for you.

05/21/2026

Designing professional kitchens just became even smarter with Specifi Design for AutoCAD. Instead of manually assembling multiple cooking modules, designers can now configure complete island suites automatically, significantly reducing design time and improving layout consistency.

✅ Faster generation of modular cooking suites
✅ Consistent alignment and positioning
✅ 2D and 3D layout generation
✅ Integrated MEP layouts for electrical, plumbing, gas, etc.
✅ Easier configuration of complex cooking island solutions

This workflow helps consultants and kitchen designers focus more on project development and less on repetitive drafting tasks.

Specifi Design continues to streamline professional kitchen planning by combining intelligent configuration tools with the flexibility of AutoCAD-based design.

Not every kitchen project is won by the major equipment pieces alone. The details matter too, and that’s where Oxford Ha...
05/19/2026

Not every kitchen project is won by the major equipment pieces alone. The details matter too, and that’s where Oxford Hardware delivers.

From fabrication hardware and refrigeration components to ventilation accessories, plumbing solutions, lighting, castors, catering hoses, and more, Oxford Hardware offers thousands of products that help complete commercial kitchen projects efficiently and professionally.

Available on Specifi, Oxford Hardware products can be incorporated directly into your quotes and kitchen designs — giving dealers, consultants, designers, and fabricators access to the essential components that keep projects moving forward.

✔ Refrigeration Hardware
✔ Hinges, Latches & Handles
✔ Ventilation & Canopy Accessories
✔ Wash Stations & Plumbing Components
✔ Gas & Electrical Components
✔ Castors, Tables, Fixtures & More

With over 4,500 product lines and distribution in 42 countries, Oxford Hardware has become a trusted resource for the commercial catering and refrigeration industries worldwide.

The next time you’re building a kitchen in Specifi, don’t overlook the finishing components that bring the entire project together.

Explore Oxford Hardware products today.

100% of companies are in the cloud for something. The real question for our digital consultant Fabio Tantaro isn't "clou...
05/15/2026

100% of companies are in the cloud for something. The real question for our digital consultant Fabio Tantaro isn't "cloud or no cloud." It's whether your cloud strategy was a deliberate choice or something that just happened to you.

Full article here: https://en.specifiglobal.com/blog/to-cloud-or-not-to-cloud-that-is-the-question/

Whether your data sits on a drive under your desk or in a data center on another continent, it's still a hard drive.

The difference is who controls it and under what law.

This matters more than most companies realize.

Heading to the 2026 National Restaurant Association Restaurant, Hotel-Motel Show? Make sure to connect with Kari Welty f...
05/12/2026

Heading to the 2026 National Restaurant Association Restaurant, Hotel-Motel Show? Make sure to connect with Kari Welty from Specifi while you’re there! As Director of Sales & Business Operations for North America, Kari will be available for meetings to discuss digital content management, quoting, kitchen design, BIM solutions, and so much more.

If you’d like to connect during the show, reach out to Kari to schedule a meeting.

📧 [email protected]
📞 Office: (312) 967-9543

Address

110 Front Street #300
Jupiter, FL

Opening Hours

Monday 8:30am - 5:30pm
Tuesday 8:30am - 5:30pm
Wednesday 8:30am - 5:30pm
Thursday 8:30am - 5:30pm
Friday 8:30am - 5:30pm

Telephone

+1 312-669-1051

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