Cathy Spengler

Cathy Spengler Selling time-saving design templates and assets for small businesses at fair price

🚨🚨🚨   is here. Click the link in bio or visit cathyspengler.com/c-shop and etsy.com/shop/itsmadebycathy to get 10% OFF o...
09/03/2022

🚨🚨🚨 is here. Click the link in bio or visit cathyspengler.com/c-shop and etsy.com/shop/itsmadebycathy to get 10% OFF on branding kits and templates. Starting today and ends on Monday.

I'm running a   starting tomorrow till Sep. 5. If you need a logo but want to do it on your own, grab this instant downl...
09/03/2022

I'm running a starting tomorrow till Sep. 5. If you need a logo but want to do it on your own, grab this instant download, self-editable logo kit

This Logos & Branding item is sold by itsmadebycathy. Ships from United States. Listed on Sep 2, 2022

📣 Business Update 📣 I'm pivoting my business a little to fit my current lifestyle. Starting it early so I can hit the fl...
11/22/2021

📣 Business Update 📣

I'm pivoting my business a little to fit my current lifestyle. Starting it early so I can hit the floor running in 2022.

I'll be making updates here to share with you all!

what's your plan for year 2022?

Is your 2021 resolution to learn design in a short amount of time? Start by knowing the fundamentals.                   ...
01/30/2021

Is your 2021 resolution to learn design in a short amount of time? Start by knowing the fundamentals.

Are you struggling to create your work process? Do you wish you have it figured out by now?Stop the struggle! You can fi...
01/28/2021

Are you struggling to create your work process? Do you wish you have it figured out by now?

Stop the struggle! You can fix it now by identifying which part of your process you want to improve and slowly make some changes. Test it and modify it if it doesn't work.

It's important to remember to take one step at a time. You don't need to overwhelm yourself. It's not a race.

Hopefully, by the end of the year, you will have a clearer, tested process and works for you.

Do you have a robust work process, or are you still figuring it out?

How can we align your vision as the client and my vision as the design expert? When working with clients, I need to know...
01/27/2021

How can we align your vision as the client and my vision as the design expert?

When working with clients, I need to know their vision or visual idea for their business. Most often, clients know what they want, but not all ideas are applicable. So how can we agree on a solution?

We use a thing called "moodboard." As a client, you can give/add images you think resonates with your brand image to a moodboard while it allows me to see your visual style. I'll then refine it to create a clearer visual language that we can use to build your brand identity.

Do you think moodboarding is an effective way to get your ideas across? or do you have other methods in mind?

As a potential client, you have major concerns. For example, how can you make sure you love what I deliver?Refinement ph...
01/24/2021

As a potential client, you have major concerns. For example, how can you make sure you love what I deliver?

Refinement phase is a vital part of my project workflow. It's where a client and I exchange ideas to make a concept fit the client's business and vision. It's a way to ensure that my clients like/love what I design.

My refinement phase has two free rounds, without additional cost, to address any problem you might have with a chosen design.

Happy client, happy designer, right?

Have a design project in mind? Get a FREE consultation

Visit www.cathyspengler.com

You have a wonderful product, but your branding identity is mediocre. So why settle? You can have a unique brand that ma...
01/22/2021

You have a wonderful product, but your branding identity is mediocre. So why settle?

You can have a unique brand that makes your audience trust you, and it's AFFORDABLE!

Gain your audience's trust. Get FREE design consultation

Visit www.cathyspengler.com

Photo by Taisilia Shestopal via Unsplash

You have an outstanding product/service, but your branding identity is letting you down. It doesn't get as much attentio...
01/18/2021

You have an outstanding product/service, but your branding identity is letting you down. It doesn't get as much attention as you want.

You've realized that your branding identity is pulling you down and making it hard for you to achieve success.

If you are experiencing this, it's time to have a unique brand identity that will get you so much attention – left and right.

Does your brand getting the attention of your audience? No? Get a FREE design consultation

Visit www.cathyspengler.com

Picking brand colors may look easy than it seems. But in reality, it's hard and a bit overwhelming. There are so many ch...
01/16/2021

Picking brand colors may look easy than it seems. But in reality, it's hard and a bit overwhelming. There are so many choices! So how can you make it easy?

Start by knowing the basics of color. You can buy a 1 dollar color wheel at the art store, and you have all the necessary information you need.

Then start by limiting your color to 3 or 4 so it's manageable. Pick your primary brand color and expand your color palette according to your brand image.

And voila! You have set of brand color that is on brand and in harmony!

What's your color combination?

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Lancaster, PA

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Strategic Design Empowers And Supports Your Business to Succeed

I've have seen how visual design comes handy in the world of entrepreneurship. I have also seen it work the opposite. What I want for you as your designer and a partner is to have a strategic branding or website that works towards the growth of your business and enable you to achieve future goals. to guide. As your designer, I will guide you through our design process. I'll make sure you'll have a collaborative environment where your voice and opinions are highly considered because I understand that you know your business more than I do. Most importantly, I like you to partake in creating your branding. At the end of the design process, I want you to have a design solution that "we" created, and it's ready to work hard in telling your brand story and build an authentic relationship with your audience. Graphic Design has been a big part of my life. My interest started when I had my first job as a graphic designer in 2004. During those times, I taught myself all the necessary skills to succeed as a graphic designer. But I've always been insecure because, in the back of my mind, I know that I didn't have a degree to prove my worth. When I migrated in the United States in 2012, I have decided to take my undergrad major in graphic design. It was six long years, but finally, I graduated in 2019. Now I'm working for myself for a year and have been learning entrepreneurship and marketing to serve my clients better and give them more than a design solution.