Maclay & Shoemaker Graphics

Maclay & Shoemaker Graphics Creative design agency offering big ideas with big results. When it comes to creative agencies, one size does not fit all. How do we do it? Simple.

Work with an agency that’s too large and you’ll pay higher fees without the attention you deserve. And, freelancers can’t offer the level of services you need. Maclay & Shoemaker Graphics is a perfect fit. For over thirty years we’ve been the creative shop known for building brands and helping
companies grow. We are a group of creative individuals with diverse experience, talents and abilities… pa

ssionate about our work. Our artistic team offers innovative styles that won’t offend your budget or timelines. Our approach to advertising and design is a simple one — we get close to our clients. We learn your business… your culture. We study your industry and anticipate your needs. We collaborate with you as a team and make your objectives our own. Get to know us today!

Check out this fun project from late 2025 where our team designed a custom wrap for this New Holland Construction compac...
01/15/2026

Check out this fun project from late 2025 where our team designed a custom wrap for this New Holland Construction compact track loader. The loader was designed and wrapped for an event with OscarMike—an organization that supports post-9/11 Veterans facing mobility, accessibility, and mental health challenges.

A fun take on the traditional mailer, this 3-dimensional design was made to look AND feel like a leather wallet. Printed...
05/16/2025

A fun take on the traditional mailer, this 3-dimensional design was made to look AND feel like a leather wallet. Printed with a soft-touch varnish and designed with debossed logo artwork to give the effect of real branded leather. This mailer also includes removable coupons, created to look like real money, that could be used at participating New Holland dealerships. Along with a removeable loyalty discount and warranty savings card printed on a heavy paper stock to give the feel of a real credit card.

This standout piece earned a First Place Award 🥇🏆 from the 2024 Regional Best of NAMA in the category of Direct Mail— directed at farmers, growers and ranchers—three dimensional.

This POP Kit was designed to promote the additional savings NCBA members receive on New Holland Agriculture equipment. T...
05/14/2025

This POP Kit was designed to promote the additional savings NCBA members receive on New Holland Agriculture equipment. The collection included a poster, counter card and flyer that was offered to dealerships looking to promote these ‘Beefy Member Benefits’.

Earning a Merit Award 🏅 from the 2024 Regional Best of NAMA in the category of Point-of-Purchase materials, this one really brought home the beef! 🐮😂



📣 Be sure to check back soon to see more!

This week we’re showcasing a few of our award-winning projects from the 2024 Best of NAMA (National Agri-Marketing Assoc...
05/12/2025

This week we’re showcasing a few of our award-winning projects from the 2024 Best of NAMA (National Agri-Marketing Association).

“A NEW DAY” is a 24-page brochure designed to introduce the new line of yellow haytool equipment from New Holland Agriculture. Featuring bright photography and concise copywriting—this piece was printed with spot-gloss accents throughout for a little extra eye candy. All coming together beautifully to earn a Merit Award 🏅 in the category of Customer Brochures & Catalogs (farmer directed) at the Regional level.👏



⏰👉 Check back later in the week to see more!

👀Check out the graphics our team recently designed for the IDV (Iveco Defence Vehicles) North America facility in York, ...
05/02/2025

👀Check out the graphics our team recently designed for the IDV (Iveco Defence Vehicles) North America facility in York, PA. Various large-scale wall graphics, company timeline, raised acrylic lettering and bold, dramatic images create an impressive visual experience throughout the offices and warehouse.

A few quick pics from a recent job...Our team designed wall graphics for the new FPT Industrial North America Training F...
12/12/2024

A few quick pics from a recent job...

Our team designed wall graphics for the new FPT Industrial North America Training Facility in York, PA. In addition to the dramatic large-scale engine photos, we opted for raised lettering and accent graphics throughout to give a pop to the bright, edgy theme of the company.

T-shirt design for Wolf Home Products. Created with the "Wolf Pack" theme for employees and internal giveaways.
08/16/2022

T-shirt design for Wolf Home Products. Created with the "Wolf Pack" theme for employees and internal giveaways.

Logo and business card design for SHHARP Counseling, LLC.
08/16/2022

Logo and business card design for SHHARP Counseling, LLC.

We’ve reached the summit. 🏔🙌 The final day of our reveal! And you better believe we saved the best for last! 🔥🔥🔥The De...
05/06/2022

We’ve reached the summit. 🏔🙌 The final day of our reveal! And you better believe we saved the best for last! 🔥🔥🔥

The Dealer Prospecting Guide was created as an upscale literature piece to educate prospective New Holland dealers of the brands core values and overall product offering. This 24-page beauty features spot gloss photos and accents contrasted by a rich, buttery-soft, matte stock—to really make the visuals pop! The combination of quality, informative content, gorgeous layout, and a damn fine print job all came together to earn FIRST PLACE🥇🏆 at both the Regional and National in the category of Brochures, Catalogs, etc., directed to dealers, distributors, sales reps, or others serving agribusiness. 🖐🎤

We hope you enjoyed sharing in the celebration with us and viewing a few of our award-winning projects. Again, we’d like to congratulate all involved 👏 and look forward to .

In a fun project for New Holland Agriculture we were tasked with creating a few unique, eye-catching stickers for giveaw...
05/05/2022

In a fun project for New Holland Agriculture we were tasked with creating a few unique, eye-catching stickers for giveaways, events, farm shows, etc. With a broad visual range of past, present, and future—there’s something for everyone. What’s your favorite?? 🤔 👀

This series of branded stickers earned a First Place Award 🥇🏆 from the Regional Best of NAMA in the category of Unique Print Advertising.

📣 ⏰ Don’t forget to check back tomorrow, for the 5th and final day of our reveal.

Day 3…Here comes the sun 🎶☀️A unique, brightly colored brochure to stand out among the masses. ‘A New Dawn’ was a theme ...
05/04/2022

Day 3…Here comes the sun 🎶☀️

A unique, brightly colored brochure to stand out among the masses. ‘A New Dawn’ was a theme born from the iconic red and yellow color scheme that has symbolized New Holland haytools for more than 70 years. In a nod to their heritage, they’ve applied new color styling to three key haytool families in their 2022 lineup. All featuring more of their classic ☀️sunrise yellow☀️ paint.

This standout piece earned a Merit Award 🏅 from the Regional Best of NAMA in the category of Customer Brochures & Catalogs (farmer directed).

⏰ 👉 Check back tomorrow to see what day 4 will feature!

Address

319 E Fulton Street, Ste 200
Lancaster, PA
17602

Telephone

+17176720700

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