04/13/2016
I invest a lot of time navigating simplifying this space with my clients and one thing is fairly common. We're so starry-eyed by all of these tools on our workbench that we forget where we left the simple hammer and nails ~ Definitely terrifying and inspiring at the same time - https://contently.com/strategist/2016/03/23/insane-supergraphic-3874-martech-logos-terrify-inspire/
There are almost 4,000 martech companies, which means copycat content strategies just aren't going to cut it anymore.