Ploughman Design Co.

Ploughman Design Co. REBRAND IS NOW LIVE! Check out the trailer and new website!
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One of my current projects in progress. Let’s hear your guesses on what I could be working on!
03/06/2026

One of my current projects in progress. Let’s hear your guesses on what I could be working on!

Daniel at DRI Engineering connected with me to help with branding his new business. We created a unique look for his com...
01/24/2026

Daniel at DRI Engineering connected with me to help with branding his new business. We created a unique look for his company that included a logo, fonts, colors, and website.

Here is what he had to say about working with us at PDC: “Excellent web and logo services. Not just your average website and logo designer. Attention to detail and up to speed with customers working industry separate PD Co. Very happy customer.”

- Daniel | DRI Engineering in Midland, TX

Want to be a successful business? Then you need to know these 5 things.
01/21/2026

Want to be a successful business? Then you need to know these 5 things.

01/16/2026

If there’s a word that leaves a bad taste in people’s mouths regarding SEO, it’s Backlinks.

Tons of fake SEOs offer to give you tons of backlinks for cheap - but you have to consider that there is a reason for that.

A good backlink profile takes time to build up for your website - because it should be relatively natural. We want real, quality websites to link to us so that Google sees us as a real, quality website ourselves. This is the ultimate challenge of SEO - how do we build authority by getting quality websites to link to us!

As a Lubbock-area web design business, my ideal backlinks would be Lubbock businesses or other design businesses! You would want to set similar goals for your own area and industry as a small business owner.

01/14/2026

The verdict is in: only having a bunch of reviews doesn’t cut it anymore!

If you want to show up in the Google Map Pack, you need to have recent (good) Google reviews. If you haven’t gotten a new review from a customer in a month or two, now would be a great time to reach out to some of your previous customers and ask!

Lubbock business owners, don’t miss out on this SEO win! Google makes it easy to ask for reviews (there’s a link in your GBP settings) and rewards you for doing so.

01/09/2026

Take the most important step to ranking your business higher on Google!
did an intense survey of the top local SEO experts in the country and put out the list of their top local ranking factors.
The very top ranking factor for organic search was having a dedicated page for each service! When I build websites for our local Lubbock businesses, I always recommend doing this. It’s important to have a focused topic for each service page so Google knows what to serve the searchers!

12/20/2025

I bring myself to the screen far too often…gotta start keeping those nostrils squeaky clean

12/18/2025

Any other designers out there feel me? Approval on first shot always got me on a whole nother reality…

Need something to spruce up your laptop or water bottle? Ploughman Design Co stickers are now available in limited quant...
11/25/2025

Need something to spruce up your laptop or water bottle? Ploughman Design Co stickers are now available in limited quantity! The current designs include Charles Spurgeon, Ploughman with Laptop, and the PDC logo in various colors!
Message me if interested in purchasing one or multiple!

11/20/2025

You probably don’t realize how much money wearing all the hats yourself as the small business owner could be costing you.
One of the best things you can do for your business and your self is to delegate and outsource much earlier than you think. If someone else can be doing it 80% as good as you, then you should let them do it so you can focus on the more important tasks. If there’s someone who can do it 10x better than you, then it should be a no-brainer!

Don’t waste your time doing your own accounting, or website updates, or menial tasks when your time as the owner is 1) valuable and 2) better used in the thing you love. Hire a VA, find a freelancer, or train someone to do the job so that you can keep chugging along at what you do best. I promise, relinquishing a little control and letting someone else’s expertise work for you will yield great ROI.

We launched the new website for Lubbock favorite Fence Defender () last year, and now Vicki’s team is swimming in work!H...
11/14/2025

We launched the new website for Lubbock favorite Fence Defender () last year, and now Vicki’s team is swimming in work!
Here’s what she had to say after her initial website relaunch:
“It’s rare to find such incredible customer service, but Caleb went above and beyond during every step of the re-vamp process. Besides being wildly knowledgeable about his business - he’s also super creative and brought fresh ideas to the table. Thank you, Caleb & Ploughman Design Co. for the pleasant and refreshing experience!”
- Vicki | Fence Defender in Lubbock, TX

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Midland, TX
79701-12

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