Groove

09/08/2016

Holy, moly it's been a while. Happy to get back on the Groove social bus... Groove created a brand new product today - based on tens of thousands of consumer touches. Pretty proud and very excited to see it take off.

08/03/2015

Awesome organic client engagement? Check!

07/09/2015

While we love wine and spirits, we also love children and toys! So when we had the opportunity to pitch Manhattan Toy for all of their brand and digital work, we could not pass it up. Like many boutique toy companies, MTC is being squeezed by specialty realtor gatekeepers and high fragmentation in market. At Groove, we’ll carve out a whitespace opportunity for the brand, recruit hundreds of thousands of moms who care about this brand story, and create lasting relationships. In the process, we’ll re-explore our inner child and have a great time along the way.

07/08/2015

Easy reads for geeks.

06/29/2015

Groove Day - Lake Sonoma

06/12/2015

We drink our coffee with foam rings ! 💁🏻☕️

03/18/2015

At Groove, we not only stay current on hot trends, we live it!

In 2014, short-form video became one of the hottest trends in social media. In the first 24 hours of Instagram Video's existence, an explosive 5 million videos were uploaded, proving that users and influencers were incredibly receptive to it. With video continuing to dominate the social media world in 2015, Groove has launched a Vine campaign for Double Barrel Shots, gaining incredible initial engagement.

Here is Double Barrel’s first Vine, which has already generated more than 2 million impressions in less than 30 days: https://vine.co/v/OQ6a2KbFzKX

Stay tuned for more fun and creative videos from our Double Barrel video influencers in the coming weeks…

03/17/2015

Irish Jigging!

02/17/2015

Digging our new office posters! Here are some of our favorites...

02/14/2015

Sean Strikes Back!

01/31/2015

Happy Birthday to Groove's office mom! You're the best, Robin!

01/28/2015

Facebook may be changing the rules, but brands invested in meaningful storytelling and authentic consumer relationships prove that organic reach will never die.

http://sfgroove.com/agencies-freaking-new-facebook-algorithm-us

Facebook Validates Groove’s Social Publishing Approach The headlines have been ominous. Ad-Age says, “Facebook Cuts Brand Reach Once Again” and Marketing Land writes, “Facebook Organic Reach is Dead”. Even Forrester wrote that “Just 0.73% of top brands engage with each …