Sussner We help sports organizations rethink their brand to conquer the hearts, minds & markets of audiences.

Gain golf gurus...Amplifying club branding promotes a sense of pride in members. Give us a call to hear how to make your...
12/14/2023

Gain golf gurus...

Amplifying club branding promotes a sense of pride in members. Give us a call to hear how to make your members proud.

Make your members proud...78% of promoter members would pay higher monthly dues to update their clubs branding. How does...
11/30/2023

Make your members proud...

78% of promoter members would pay higher monthly dues to update their clubs branding. How does your club make your members proud?

The difference between being seen, and being overlooked...In a research study we conducted, we found that 4 out of 5 you...
11/16/2023

The difference between being seen, and being overlooked...

In a research study we conducted, we found that 4 out of 5 young, prospective private club members check online branding before checking anywhere else. Not sure what this means for your club? Give us a call.

Your branding is your backbone...Your logo and your branding is the first thing potential members see. What does your br...
11/14/2023

Your branding is your backbone...

Your logo and your branding is the first thing potential members see. What does your branding say about your club?

11/10/2023

Getting your membership excited about changes within your brand can turn your biggest critics into your biggest promoters. There is tremendous value in re-energizing your members when the club is undergoing changes.

This excerpt comes from Brands Made Meaningful Episode 47, "Branding For Private Golf" — you can listen to the full podcast and more episodes on our website, Spotify, Apple Music, or iHeart Radio.

Live outside of the status quo...The private golf club space has significant room for visual differentiation. How is you...
11/09/2023

Live outside of the status quo...

The private golf club space has significant room for visual differentiation. How is your brand different?

11/08/2023

A major red flag that your brand doesn’t tell your true story is a lack of evolution in your clubs membership. If you’re not willing to update your branding to change external perceptions, the problem of having poor-fit members becomes a much harder problem to attack.

This excerpt comes from Brands Made Meaningful Episode 47, "Branding For Private Golf"—you can listen to the full podcast and more episodes on our website, Spotify, Apple Music, or iHeart Radio.

Unite your club...Updated branding brings members together in their passion for their club. A cohesive identity on the o...
11/07/2023

Unite your club...

Updated branding brings members together in their passion for their club. A cohesive identity on the outside unites your club on the inside.

11/06/2023

Private club members are segregated in what they want based on generation. A 75-year-old member is looking for different things than a 45-year-old member. It’s critical to understand both sides of membership desires and how your club can make changes to reflect these.

This excerpt comes from Brands Made Meaningful Episode 47, "Branding For Private Golf"—you can listen to the full podcast and more episodes on our website, Spotify, Apple Music, or iHeart Radio.

Understand your up-and-comers...Have you heard that 88% of members under the age of 45 would raise their monthly dues to...
11/02/2023

Understand your up-and-comers...

Have you heard that 88% of members under the age of 45 would raise their monthly dues to update club branding? Contact Sussner today if you'd like to understand what these up-and-comers are wanting from their membership.

11/01/2023

When your brand starts shifting away from its core values, things like marketing, messaging, or internal practices in your company start to feel out of place. This is identified as an identity crisis.

This excerpt comes from Brands Made Meaningful Episode 46, "Dealing With An Identity Crisis"—you can listen to the full podcast and more episodes on our website, Spotify, Apple Music, or iHeart Radio.

Cultivate club culture...Private golf club members are looking for a social experience within their clubs. Cultivating t...
10/31/2023

Cultivate club culture...

Private golf club members are looking for a social experience within their clubs. Cultivating this experience within your branding and identity can communicate to potential members just how impactful their membership could be.

Address

718 Washington Avenue N
Minneapolis, MN
55401

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Wednesday 9am - 5pm
Thursday 9am - 5pm
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Telephone

+16123392886

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