Lumenad

Lumenad The reporting operations solutions from Lumenad. Providing clean, on-demand ad data for media teams.

Through connecting data sources, transforming cross-channel metrics, and powerful data organization and reporting features, Lumenad empowers marketers to become Advertising Intelligent.

Full funnel thinking ensures that you’re nurturing your audience to create a sustainable outcome for your campaign, clie...
11/19/2021

Full funnel thinking ensures that you’re nurturing your audience to create a sustainable outcome for your campaign, client, product, and/or brand.

Learn how advertisers can leverage the full funnel in this new article.

https://rb.gy/fzvhi7

When the results look like...🚀 increased ability to scale your business🤩 happy clients with thriving campaigns😎 enthusia...
11/19/2021

When the results look like...

🚀 increased ability to scale your business
🤩 happy clients with thriving campaigns
😎 enthusiastic employees focusing on what actually matters
📈 satisfactory ROI
..it's no wonder 92% of agencies are all in when it comes to investing in marketing automation integration.

Too often, setting key performance indicators (KPIs) for your paid ad campaigns is plucking arbitrary numbers out of thi...
11/17/2021

Too often, setting key performance indicators (KPIs) for your paid ad campaigns is plucking arbitrary numbers out of thin air and 🤞 hoping 🤞 you haven't missed the mark.

Instead, walk through this 6-step process to identifying and then reaching your campaign goals.


Is reporting on your cross-channel digital ad campaigns taking too long and not providing the insights you were hoping f...
11/15/2021

Is reporting on your cross-channel digital ad campaigns taking too long and not providing the insights you were hoping for?

We've got three recommendations for making your reporting process simpler and more effective.

Find the article here > https://rb.gy/ie0hoq

Overthinking your call to action? Wondering why your offer isn't getting the traction with your audience your brand dese...
11/09/2021

Overthinking your call to action?
Wondering why your offer isn't getting the traction with your audience your brand deserves?

Follow this simple list of do's and don'ts to optimize your CTA.

11/09/2021

✔️ Does setting KPIs for your paid ad campaigns feel like a guessing game?
✔️ Do you lack context for why your stakeholders are asking for a specific KPI?

If you missed our webinar on setting S.M.A.R.T. KPIs, make sure to check out the recording for practical advice and a framework that will help you focus in on the performance metrics that matter most for your campaigns.

Enjoy this webinar recap from the comforts of your couch >> https://rb.gy/7ykd23

Running an agency and also growing a digital agency ... both can be super time-consuming and very difficult (especially ...
11/05/2021

Running an agency and also growing a digital agency ... both can be super time-consuming and very difficult (especially during crazy economic times).

But these two gigantic tasks don't have to be mutually exclusive!

Sound campaign performance data can be used to both support & retain a current clients, as well as grow your book of business.

Lumenad makes it easy > https://rb.gy/7rlr3q

Too often, setting key performance indicators (KPIs) for your paid ad campaigns is plucking arbitrary numbers out of thi...
11/04/2021

Too often, setting key performance indicators (KPIs) for your paid ad campaigns is plucking arbitrary numbers out of thin air and 🤞 hoping 🤞 you haven't missed the mark.

Instead, walk through this 6-step process to identifying and then reaching your campaign goals.

🚨 Upcoming Webinar Alert! 🚨On Nov 17th we'll be chatting with Alissa Menke, Chief Digital Strategist and Owner, of cohor...
11/03/2021

🚨 Upcoming Webinar Alert! 🚨

On Nov 17th we'll be chatting with Alissa Menke, Chief Digital Strategist and Owner, of cohort.digital on using SaaS reporting technologies to scale your agency.

You heard us correctly: reporting on campaigns is more than just keeping your clients happy, it also keeps YOUR business thriving.

Registration is LIVE—save your spot below:

https://rb.gy/wysfnh

How many times have you cursed at work lately? Maybe you've grumbled profanely about advertising campaign reporting that...
11/03/2021

How many times have you cursed at work lately?
Maybe you've grumbled profanely about advertising campaign reporting that takes up 40% of your work week. Or difficulties in diversifying your advertising efforts or growing your business.

At Lumenad, we'd like to hear you curse because you're awed at what our Reporting Operations Solution can do to simplify digital advertising data management and reporting.

You need a "Holy $ #*t, this is awesome!" moment.
You need to check out Lumenad.

Does choosing advertising KPIs for your campaigns feel overwhelming and arbitrary? Using a S.M.A.R.T. framework that ali...
11/02/2021

Does choosing advertising KPIs for your campaigns feel overwhelming and arbitrary?

Using a S.M.A.R.T. framework that aligns with business objectives is the answer. Our new on-demand webinar with a digital advertising expert will teach you how to clarify which key metric to choose for your campaign and get specific when defining what success means.

Ready to take a S.M.A.R.T.-er approach? Watch the webinar now or bookmark it for later.

https://rb.gy/zcuutd

From walled data gardens to audience fragmentation, to manual, time-intensive campaign reporting, digital advertisers ha...
11/01/2021

From walled data gardens to audience fragmentation, to manual, time-intensive campaign reporting, digital advertisers have their work cut out for them.

That's why our digital ad expert is offering 5 tips for creating winning ad strategies in this e-book.

Want to know how to use best practices while also staying flexible and open to forward-thinking strategies?

Grab your free e-book now | https://rb.gy/osgksn

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