Fueled

06/17/2026

As digital portfolios grow, complexity tends to grow with them.

Ayala Land, Inc. needed a digital foundation that could support residential brands, hospitality experiences, multilingual content, and future growth without becoming a collection of disconnected sites.

Fueled designed and built a shared Sanity and Next.js platform that helps Ayala Land manage that complexity without turning every brand or property into a separate one-off site.

Along the way, AI-native workflows helped accelerate discovery, implementation, refactoring, and performance optimization, while keeping product, design, and engineering decisions firmly in expert hands.

We built Ayala Land a Sanity and Next.js platform for residential and hospitality brands, multilingual content, booking paths, and growth.

06/12/2026

What happens when AI-first development is paired with the right product, the right client, and the right delivery model?

Planet 9 partnered with Fueled to turn an early prototype into a production-ready iPad app that helps children build life skills through play. The product experience was not simple: custom UI, rich animation, narrated content, a character customizer, and multiple reusable game types all had to come together in a way that could scale.

By rebuilding the app with Flutter, Supabase, and Cursor, we helped Planet 9 soft-launch Neelo in half the time and at 10% of the cost of similar past projects.

Using an AI-first approach, Fueled cost-effectively delivered a kid-friendly iPad app for Planet 9 that teaches life skills.

06/10/2026

Fueled has been integrating AI into WordPress for years, from ClassifAI, originally created by 10up in 2018, to our leadership bringing the official WordPress AI plugin to life. 🔌🤖

Now, with the WordPress AI plugin reaching version 1.0 and ClassifAI continuing to evolve, Partner and 10up Founder Jake Goldman sat down with Jeff Paul and Darin Kotter to discuss what these efforts mean for real world applications of AI inside of WordPress.

They cover what’s new and exciting, how ClassifAI influenced the WordPress AI plugin, and where AI-powered content, publishing, and site management workflows are headed next.

https://fueled.com/blog/open-source-leaders-wp-ai-plugin-classifai-applied-ai-wordpress/?utm_source=facebook&utm_medium=organic-social&utm_campaign=wp-ai-qa

06/05/2026

A feature list can create a comforting sense of progress. It gives teams something tangible to scope, design, estimate, and build.

But effective product teams start one step earlier: with the problem the product is meant to solve.

In our work with MGM Resorts, the initial brief centered on a digital booking experience. It would have been easy to define the assignment around booking features: searching dates, comparing rooms, and completing a reservation.

Instead, our team looked at the larger guest journey. For a hotel guest, booking is part of a broader experience: choosing a stay, arriving on property, and getting into the room with as little friction as possible.

That reframed the product opportunity. Long front desk lines were creating frustration after the booking was complete, at the moment the resort experience needed to deliver on its promise. The result was a mobile key experience designed to reduce front desk friction and make getting to the room feel more seamless.

Jessica Wagner, Managing Partner, Digital Product at Fueled, shares four habits of teams working to build stronger digital products.

How effective product teams align around real demand, customer value, and measurable product success to build products people actually use.

06/04/2026

We’re piloting a new approach to post-launch product maintenance.

Our Agentic Post-Launch Support program combines continuous monitoring of logs and issue reports, recommended triage, AI-drafted fixes, and human review to help web and mobile products stay stable, secure, performant, and improving after launch. 🔨🐛

Expert oversight stays central, while AI-native workflows help expand maintenance coverage to cover even the most obscure bug reports, reduce routine overhead, and create more value from ongoing product investment.

In this post, we share how the pilot works, where it fits, and how it reflects Fueled’s broader AI-native delivery model.

AI-native maintenance model that uses monitoring, triage, AI-drafted fixes, and human review to support digital products after launch.

06/02/2026

Our latest roundup looks at four recently published Fueled case studies:

🧰 Jobber: Bringing booking into the website platforms small businesses already use
🎯 Foxwoods Resort Casino: Connecting guest engagement across email, SMS, and resort moments
📱 Planet 9 Studio: Moving an iPad app from prototype to production with AI-native delivery
🏥 Vida Health: Rebuilding a healthcare website around audience clarity and marketing control

Together, these projects highlight how our teams help clients turn complex digital needs into products, platforms, and customer experiences that are easier to launch, manage, connect, and grow.

Explore four new Fueled case studies spanning mobile apps, WordPress and CMS platforms, AI-native development, and customer messaging.

05/28/2026

A deep technical look at using Gutenberg transforms to convert Microsoft Word markup into clean, accessible WordPress blocks, with examples.

05/26/2026

Foxwoods Resort Casino partnered with MoEngage and Fueled to modernize guest communication across email and SMS.

Over time, messaging had grown across different tools, workflows, guest segments, and campaigns. The same guest could exist across multiple audiences, with disconnected systems shaping different parts of the experience.

Fueled helped Foxwoods:
🧩 consolidate fragmented messaging workflows into MoEngage
🔗 connect guest data with the right messaging and timing
⚡ plan timely emails and texts around key guest moments
🎯 design more personalized messaging using guest behavior and dynamic content

The result was a stronger foundation for guest communication that is more timely, coordinated, and personalized.

Read the case study: https://fueled.com/work/foxwoods-moengage-customer-engagement/?utm_source=facebook&utm_medium=organic-social&utm_campaign=foxwoods

Fueled partnered with MoEngage to help Foxwoods create more timely, personalized guest communication across email and SMS.

05/26/2026

For many small service businesses, their website plays a direct role in revenue generation.

That made the customer experience behind Jobber’s WordPress and Wix integrations especially important. The goal was to help business owners add booking and service request functionality to the sites they already manage, with a setup experience that was straightforward and dependable.

For WordPress, Fueled built an integration that feels like a natural part of the CMS. Site owners can connect Jobber from the dashboard using only their login information, and can drop booking functionality onto any page using a new Jobber block in the editor.

For Wix, we built a native app that brings the same core capability into the Wix editor environment.

The result:
⚙️ a frictionless setup
🧩 an intuitive experience inside the CMS
📲 booking tools embedded directly into the website
📈 a stronger path from traffic to conversion

This is where thoughtful CMS work creates real business value. When the publishing and site editing experience is clear and well integrated, it becomes much easier for a website to support growth.

Fueled partnered with Jobber to build WordPress and Wix integrations that turn websites into booking engines.

05/22/2026

WordPress 7.0 is here, and it marks a meaningful step forward for AI in WordPress. 🙌🏻

🔌 The release introduces AI Connectors: a new standardized way for developers to add AI features and capabilities while giving site owners clearer governance and control over any connected AI services.

Alongside the release, the official WordPress AI plugin also reached version 1.0, shedding its previous “AI Experiments” name. Fueled has led development of the plugin as part of our work with the WordPress AI Team, helping establish an open, canonical foundation for practical AI capabilities inside WordPress.

WordPress 7.0 also includes a refreshed admin experience ✨, clearer visual revisions 👀, and simpler editing for reusable patterns 🧩: practical improvements for the teams managing content operations every day.

Fueled was deeply involved in the release, with 21 team members contributing to WordPress 7.0. Several team members also held key release roles:
• Ankit Gupta served as Release Test Lead
• Mukesh Panchal served as Release Tech Lead
• Peter Wilson and Fabian Kaegy were recognized as Noteworthy Contributors

Check out the full list of contributors in the comments.

For us, contributing to WordPress is part of how we stay close to where the platform is going, actively help shape where it goes next, and bring that insight back to the enterprise teams and high-scale digital products we support.

20+ Fueled team members helped make WordPress 7.0, which introduces AI Connectors, an official AI plugin, and editorial improvements.