Mediaocean

08/28/2026

Our Seattle team recently spent a sunny afternoon cheering on the Mariners, sharing great food, and making some excellent memories.

Here's to teamwork on and off the field! ❤️

08/27/2026

Tune in to Episode 10 of Frap Rap for a retrospective of Season 1 to date and a compilation of the best freestyle moments. 🎤

Host Aaron Goldman reflects on major highlights and key themes from the first 9 shows, drawing common threads that shine a light on the advertising industry of yesteryear and what it portends for an AI future.

Then turn up the volume for an epic mashup of every freestyle rap from GDogggggggg's first 9 episodes, featuring JeffJLM (Jeff Marshall), LiquidAsset (Erin Vogel), GHammy (Amanda Grasham), Shelby109 (Shelby Saville), SASaneel (Saneel Radia), pettye (Erin Petty), KSummerLee (Kortni Lee), Governaleus (Steve Governale), and Schreiberoni (Jen Schreiber).

See you next week with a fresh episode! 😎

Listen/watch now: https://team.mediaocean.com/podcasts-frap-rap-freestyle-mashup

08/26/2026

Holiday shopping is getting a new middleman: AI.

Consumers aren't just searching for products anymore ... they're asking AI what they should buy and getting curated recommendations instead of a list of search result links.

So what does that mean for CPG and retail advertisers? How can they get themselves into those AI chat results? How can they optimize AEO? What even is AEO?

Learn all that and more in the latest episode of Ad It Up+, where @ Kristin Sanford breaks down AEO, AI search results, and key strategies for success.

Listen/watch now on our site, Spotify, Apple Podcasts, and YouTube!

https://team.mediaocean.com/ai-search-results-and-aeo

08/24/2026

What makes a great leader in an era of constant change?

In our new episode of The Ripple Effect, guest host Aaron Goldman sits down with Jinx Joglekar, CMO of Optimum, to discuss why trust comes before transformation, how the best leaders build high-performing teams, and what AI means for the future of leadership.

From building shared goals to giving people more time to focus on the fun stuff, Jinx shares plenty of practical leadership advice you can put to work right away.

Spotify: https://open.spotify.com/episode/5o7iR2XVWr4BRyDbo9nygV?si=3ad30814d5ab4dd4

Apple Podcasts: https://podcasts.apple.com/us/podcast/the-ripple-effect-of-leading-through-change/id6798023613?i=1000785557580

YouTube: https://youtu.be/vlOy5zkPrSA?si=qK2NR1ETFpGhhmIX

08/21/2026

AI is making content easier to create. Standing out is another story.

On the latest episode of Unfiltered Under 30, Claire Middleton sits down with Irina Clapp, Senior Creative & Creator at TBWA\Chiat\Day, who believes that as AI lowers the barrier to content creation, taste, curation, and a unique POV are more important than ever.

Tune in to the full episode to hear their takes on AI, creativity, creators, and the future of marketing. Listen now!

Spotify: https://open.spotify.com/episode/5u6Ko46S8JQF87JeS6UWHw?si=22f0e029a76b4a8b

Apple Podcasts: https://podcasts.apple.com/us/podcast/the-future-of-creators-ai-and-marketing-with/id6788823345?i=1000784861043

YouTube: https://youtu.be/0D6RrQ_MVqA?si=TzjIGe7Uvi1lxfQS

08/20/2026

Connected content is reshaping how brands reach and engage consumers.

Omnicom Media Group's Joanna O'Connell joins host Aaron Goldman on the latest episode of Ripple Effect to unpack Omnicom's new research on connected content, the impact of generative AI on consumer behavior, and how content continues to evolve in the digital era.

Listen to the full conversation now!

Apple Podcasts: https://podcasts.apple.com/us/podcast/the-ripple-effect-of-connected-content-with/id6798023613?i=1000784614135

Spotify: https://open.spotify.com/episode/5nINsARCmcEmfqbaMXpou3?si=2daf3b40bf104f0e

08/20/2026

Life after advertising?!

In a new Frap Rap with GDogggggggg, Aaron Goldman catches up with Starcom IP alum Jen Schreiber (Schreiberoni), who makes a surprising admission in the most shocking Apartment Crawl segment yet!

From McDonald's campaigns and Rolodexes to a successful career in real estate, Jen shares how taking a chance on herself led to an entirely new chapter, and why the relationships she built in ad tech have stood the test of time.

Some careers change. Great friendships don’t. ❤️

Spotify: https://open.spotify.com/episode/5iacL81VYaMiOuF4ODYINb
Apple Podcasts: https://podcasts.apple.com/us/podcast/ep-9-jen-schreiber-schreiberoni/id6783468772?i=1000784582995
YouTube: https://www.youtube.com/watch?v=Cgq7AHs4AWo

08/19/2026

Our Sydney team traded keyboards for pasta dough, and the results were delicious!

It was a fantastic afternoon of learning something new and having fun together. Thanks to everyone who made it such a memorable outing!

08/14/2026

Business Insider takes a closer look at Nielsen's proposed acquisition of DoubleVerify and what it could mean for the future of media measurement.

The article also highlights Mediaocean as one of the companies well-positioned to help advertisers navigate an evolving landscape where independence, interoperability, and trusted workflows matter more than ever.

Read more: https://www.businessinsider.com/nielsen-2-billion-doubleverify-acquisition-cmo-play-2026-8

Nielsen is looking to broaden its advertiser-direct relationships and push further into helping CMOs plan and allocate their media budgets.

08/13/2026

Remember when search was an experiment, not a marketing channel? GDogggggggg and Governaleus do!

Aaron Goldman reunites with PMG’s Steve Governale in a new Frap Rap to relive the early days of Starcom IP, the creation of SMG Search, and a time when digital advertising had no playbook, just smart people willing to build.

If you like your raps with cowboy hats, plus stories about Google’s Larry and Sergey just “stopping by the office,” this episode is a MUST.

Spotify: https://open.spotify.com/episode/3KjTPbf0ur4IVhn7HdwTti
Apple Podcasts: https://podcasts.apple.com/us/podcast/ep-8-steve-governale-governaleus/id6783468772?i=1000783120194
YouTube: https://www.youtube.com/watch?v=Zb6V4z7YjC8