Prohaska Consulting

08/31/2022

Measurement—it's not in everyone’s title, but it IS in everyone’s job description. Let Prohaska Consulting and The IAB show you the ropes in our upcoming all-day M&A masterclass on September 28 in NYC. https://marketing.prohaskaconsulting.com/AandM-with-the-IAB

08/26/2022

Join Prohaska Consulting and the for a masterclass on Measurement & Attribution on September 28th in NYC. Team Prohaskahttps://marketing.prohaskaconsulting.com/AandM-with-the-IAB

08/26/2022

“The clarity of a clean room solution is directly proportional to the clarity & maturity of building addressable audiences beyond ‘all humans’ or ‘People who eat cheese’,” our data & identity lead, Kevin Bauer gives Digiday's Seb Joseph the 411 on clean rooms.

It may feel like everyone in advertising is using a data clean room these days, but that couldn’t be further from the truth.

08/25/2022

If you're responsible for outcomes, you're responsible for measurement — proving ROI is more important than ever. Join Prohaska Consulting and The IAB and learn the finer points of Attribution & Measurement to future-proof your media investment. https://marketing.prohaskaconsulting.com/l/931413/2022-08-25/268q7

05/25/2022

We would like to thank AdExchanger for inviting Dayna Moon to speak at their Programmatic IO event in Las Vegas, which concludes today. Come watch the presentation on using A&M to improve your business strategies and meet members of our client strategy team.

We’re looking forward to IAB Newsfronts 2022 in NYC where our CEO & Principal, Matt Prohaska, will be there to discuss the future of the media industry.

05/24/2022

It is the second day of AdExchanger's Programmatic IO! Go see Dayna Moon speak on how to enhance your A&M capabilities. Also, you can meet with Matt Prohaska and Alison Vacovec to talk about insights into today's programmatic ecosystem.

We’re looking forward to IAB Newsfronts 2022 in NYC where our CEO & Principal, Matt Prohaska, will be there to discuss the future of the media industry.

05/23/2022

Today is the first day of AdExchanger's Programmatic IO! Dayna Moon is speaking at the event on how to use A&M to support strategic decision making. After the presentation meet Dayna and members of our client strategy team to talk about A&M and today's programmatic ecosystem.

https://www.adexchanger.com/go/programmatic-i-o-2022-las-vegas/

05/22/2022

Team Prohaska's Dayna Moon will be presenting at AdExchanger's Programmatic IO! She will be presenting on how attribution & measurement can be used for better strategic decisioning to reach your targets. Meet us there from May 23-25 in Las Vegas!

05/19/2022

As Advertising Week Europe comes to a close we would like to thank Advertising Week for hosting this event! Matthew Beck, Steven Beckwith, and Sasha Auzins are attending this final day to discuss the future of advertising in Europe.

We’re looking forward to IAB Newsfronts 2022 in NYC where our CEO & Principal, Matt Prohaska, will be there to discuss the future of the media industry.

05/18/2022

Today is the third day of Advertising Week Europe and Prohaska Consulting will be there! Talk with our EMEA senior members about advertising in Europe and what the future of data, identity, and measurement look like.

We’re looking forward to IAB Newsfronts 2022 in NYC where our CEO & Principal, Matt Prohaska, will be there to discuss the future of the media industry.

05/17/2022

Prohaska Consulting will be at the second day of Advertising Week Europe today! Meet members of our EMEA team in London including Matthew Beck, Sasha Auzins, and Steven Beckwith to talk about data, identity, and measurement.

https://prohaskaconsulting.com/adweek-europe-london-may-17-19-2022/

We’re looking forward to IAB Newsfronts 2022 in NYC where our CEO & Principal, Matt Prohaska, will be there to discuss the future of the media industry.

05/16/2022

Advertising Week Europe starts today in London! Meet members of our EMEA team: Matthew Beck, Sasha Auzins, and Steven Beckwith there to talk about the future of advertising in Europe.

We’re looking forward to IAB Newsfronts 2022 in NYC where our CEO & Principal, Matt Prohaska, will be there to discuss the future of the media industry.