BidSwitch

04/24/2019

Check out BidSwitch's Barry Adams on the latest MadTech Podcast, discussing the latest ad tech news and trends.

On this week's The MadTech Podcast, ExchangeWire's Rachel Smith and Ciaran O'Kane are joined by Barry Adams, BidSwitch, to discuss the latest madtech news and trends.

04/17/2019

BidSwitch sees ~20% in savings across partners using our bid shading solution, True Price

Can Bid Shading Really Deliver for Both Advertisers and Publishers? By Tim Cross On April 17, 2019 Share This Article Bid shading has returned to the surface as an industry topic recently as more ad exchanges switch to first-price auctions, with Google Ad Manager notably switching to first-price ear...

03/29/2019

Barry Adams, GM, BidSwitch, offers a bird’s eye view of the programmatic market.

Barry Adams, GM, BidSwitch , offers a bird’s eye view of the programmatic market. BidSwitch sits in a unique position in the ecosystem, offering smart infrastructure level solutions and acting as an “intelligent superhighway” between supply and demand platforms. Working behind the scenes acros...

03/08/2019

BidSwitch's Isaac Schechtman weighing in on Everything You Need To Know about The BidStream on AdExchanger

The phrase “bidstream data” is popping up more and more, but few understand what the bidstream is and what data is available. In the world of real-time ad auctions, bidstream data comes from a publisher or app and includes basic facts about the ad unit, like publisher and URL, device type, IP ad...

12/13/2018

BidSwitch has partnered with The World Federation of Advertisers and as the data provider for the Global Programmatic Market Maturity Report 2018! Check out the findings here:

World Federation of Advertisers

11/07/2018

BidSwitch supports Oath and Admix to enable first Programmatic VR Ads promoting Season 2 of 'Mars' on NatGeo

The deal marks the first time Oath has found a buyer for its new offering.

10/29/2018

BidSwitch GM Barry Adam weighs in on Programmatic Auction dynamics.

We Need to Set the Ground Rules for Programmatic Auctions says BidSwitch’s Barry Adams By Tim Cross On October 29, 2018 Share This Article The ability to influence programmatic auction dynamics is a powerful thing and can tip the balance in favour of one ad tech vendor over another. So it has hard...

05/22/2018

As the advertising and media sector adjusts to a landscape without Sir Martin Sorrell as the face of WPP, speculation turns to both the future of the world’s biggest media agency and the repercussions of the ad mogul’s resignation on the wider industry. Pivotal to these discussions is whether th...

11/28/2017

Check out the latest video of our ExchangeWire Research event earlier this month! Hugh Williams presenting our research findings on deal ID...

11/16/2017

BidSwitch and Exchangewire present “Demystifying Deal ID: the Future of Programmatic Trading” today in London! Download the report here: https://www.exchangewire.com/demystifying-deal-id-the-future-of-programmatic-trading/

10/27/2017

BidSwitch is proudly sponsoring the first Drum Digital Trading Awards APAC! Good luck to all the nominees!

10/17/2017

Bidswitch is looking for an experienced and passionate Visual/UI/UX Designer to join our Berlin office! For details and to apply, go to bit.ly/2yMRD4J