06/24/2026
#𝐂𝐚𝐧𝐧𝐞𝐬𝐋𝐢𝐨𝐧𝐬𝟐𝟎𝟐𝟔 𝐢𝐬 𝐨𝐟𝐟 𝐭𝐨 𝐚 𝐠𝐫𝐞𝐚𝐭 𝐬𝐭𝐚𝐫𝐭, 𝐰𝐢𝐭𝐡 𝐚 𝐦𝐞𝐦𝐨𝐫𝐚𝐛𝐥𝐞 𝐟𝐢𝐫𝐬𝐭 𝐝𝐚𝐲 𝐨𝐧 𝐭𝐡𝐞 𝐂𝐫𝐨𝐢𝐬𝐞𝐭𝐭𝐞.
Our Empathy Lab team is bringing that conversation to life: across panels, intimate lunches and partner sessions with ADWEEK, The Drum, AWS, Sitecore, and more.
𝐃𝐚𝐲 𝟏 started off with great conversations with Adobe and ADWEEK, discussing how AI is reshaping the intersection of creativity, commerce, customer experience and brand growth. One theme continues to emerge: the companies that win won't simply adopt AI faster; they will build the organizational, data and operating model foundations that allow innovation to scale.
We hosted a VIP lunch and joined Sitecore at their Cabana to showcase our Synthetic Audiences accelerator, which gives marketers their instincts back and helps them scale. And we rounded off the day with some football ⚽, networking and a gorgeous Cannes sunset. ☀️
And more to come, join us:
• 𝐄𝐦𝐩𝐚𝐭𝐡𝐲 𝐋𝐚𝐛 & 𝐀𝐦𝐚𝐳𝐨𝐧 𝐀𝐝𝐬 𝐒𝐡𝐨𝐰𝐜𝐚𝐬𝐞 – an exclusive demo with AWS to witness how intelligent, autonomous systems are set to redefine the media landscape. Discover how we're building the platforms that will power the next decade of content and connection.
• 𝐓𝐡𝐞 𝐃𝐫𝐮𝐦 𝐓𝐕: beyond the media plan – swing over to The Drum's Cannes studio, to hear our team and Amazon Ads discuss building the media infrastructure that the next decade of brand growth will run on.
If you're at the festival this week, we'd love to connect and share what we're working on. We're looking forward to another few days of insightful conversations, fresh perspectives and exploring what's next in the world of marketing.