Razoyo

Razoyo Razoyo empowers brands & merchants. We are an ecommerce consultancy & software development agency! Sign-up for our Newsletter! http://bit.ly/2egq2vw

Razoyo is an award winning eCommerce and Development Agency serving the needs of medium and large-size businesses. We are dedicated to making online merchants more successful by connecting them with the most efficient service providers, platforms, designers, and developers. Our team is Magento Certified, and specializes in SaaS Platform Development, Elixir, BigCommerce, OroCommerce, Shopify, Custo

m Integrations, Platform Migrations and more. We work with 1,000's of merchants each year on improving and expanding their businesses. If you aren't sure which service best meets your needs or how to get started, please contact us via chat or phone.

Catch Founder and President on the podcast Founders Firing On All Cylinders for a discussion about AI in SMBs as discuss...
01/27/2026

Catch Founder and President on the podcast Founders Firing On All Cylinders for a discussion about AI in SMBs as discussed in his Best Seller : Adapt or Die : The Real AI Playbook.

Today, Christian and Paul discuss the release of Paul's new book, Adapt or Die: The Real AI Playbook

Our Founder and President launched his first business book today and it hit  #1 in 4 different Amazon categories. It's o...
01/22/2026

Our Founder and President launched his first business book today and it hit #1 in 4 different Amazon categories. It's on sale for $1.99 for the Kindle version today if you're interested. Price goes up tomorrow.

Adapt or Die: The Real AI Playbook: Ignore at Your Own Peril. How Founders and CEOs Will Successfully Navigate the World of AI.

We're excited to launch Founders Firing On All Cylinders, a new podcast for tech founders navigating product decisions, ...
11/24/2025

We're excited to launch Founders Firing On All Cylinders, a new podcast for tech founders navigating product decisions, AI shifts, compliance changes, and everything in between. If you want a deeper breakdown of the ideas we cover, be sure to check out the latest blog. It expands on the frameworks and insights behind each episode.

https://www.razoyo.com/posts/2025/10/01/launching-founders-firing-on-all-cylinders-why-im-starting-a-podcast-with-christian-hamilton-for-tech-founders/

Christian Hamilton and Razoyo's very own, Paul, created this show to cut through the noise and talk honestly about what it takes to scale a tech company today.

If you’re building, leading, or transforming a tech product, this one’s for you. And if you have a great story about implementing AI, we’d love to hear it — reach out.

Most products start fast and messy, but that “quick start” can become a roadblock when it’s time to scale. ⚙️If your tea...
11/13/2025

Most products start fast and messy, but that “quick start” can become a roadblock when it’s time to scale. ⚙️

If your team is struggling with outdated code, unclear systems, or growing pains, it’s time to turn your prototype into a production-ready application.
In our latest blog, Paul shares a proven framework for transforming messy code into a scalable, maintainable system that saves time, reduces rework, and aligns your entire team.

Read the full post here 👉 https://www.razoyo.com/posts/2025/10/17/prototype-to-production/

We made it to Brooklyn for Shoptober fest 2025! 🍻Great talks, good food, and the best part? Connecting with so many awes...
09/19/2025

We made it to Brooklyn for Shoptober fest 2025! 🍻Great talks, good food, and the best part? Connecting with so many awesome folks in the Shopware community.

09/08/2025

Alberobello, Italy, boasts a unique architectural form: the Trullo. Over centuries of refinement, a consistent design emerged. The result? Beauty and resilience.

Code works the same way! Clean patterns make software functional and durable.

How consistent is your code base?

09/05/2025

Bad data doesn’t just break products, it can destroy history.

During WWII, bad data led to the destruction of the monastery, Monte Cassino. Allies thought weapons were hidden inside of it, but that turned out to be faulty intel.

My takeaway? If your product runs on bad data, the outcome could be costly. How do you ensure your product data are accurate and well-formed?

09/04/2025

⚠️DON’T make these mistakes with your startup ⚠️

❌Improper use of monolithic architecture
❌Unmanaged databases
❌Zero cache
❌No auto-scaling

What’s the most painful mistake you’ve witnessed in a product launch? Let me know in the comments ⬇️

09/03/2025

Ever thought a haircut could teach you about software development? Turns out there’s a correlation!

In Italy, I sat in the chair of a master stylist and realized the same 3 elements that make a great haircut also makes great software:

✅Technique
✅Technology
✅Creativity

He used great technique, the correct tools, and made sure to add the perfect finishing touches.

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5717 Legacy Drive Suite 250
Plano, TX
75024

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