Media Link Software

Media Link Software We simplify media buying with our Ad Placement Software for easy tracking, reporting, and analysis.

Media Link Software was designed by agency buyers to fit media experts' specific needs. It should encompass all of today’s advertising options, save you time, and be available for a reasonable, sustainable cost. With the right tools, you can empower clients to succeed by providing accurate media guidance. Our media planning and ad placement software was designed to help place media buys in a chron

ological, easy to use format. You provide the demographic and media and we provide the formulas and tools you need to make the most effective buys. Media Link Software aims to be your choice for affordable, accurate media-buying and media-planning software. It will save time and enable effective comparative buys for cable, TV, radio, print, OTT, outdoor, and every variety of digital advertising

Media Link Software® is a flexible tool that makes media buying more precise and less time consuming. Don't just take ou...
08/28/2026

Media Link Software® is a flexible tool that makes media buying more precise and less time consuming. Don't just take our word for it, hear what our customers have to say!

Think radio and audio are taking a backseat to video? Think again. 📻✨According to "The Power of Sound 2026 Report," audi...
08/13/2026

Think radio and audio are taking a backseat to video? Think again. 📻✨

According to "The Power of Sound 2026 Report," audio has transcended being just a channel, it's now a cultural force that shapes identity, builds community, and directly influences consumer behavior.

Between trusted on-air personalities, deep emotional connections to music, and habitual daily use, audio continues to hold incredible influence despite growing digital competition.

If your media plan isn't capitalizing on the unique trust of the spoken-word and audio experiences, you might be missing out on a massive layer of brand engagement.

Keep your media strategies ahead of the curve and learn more in this recent article: https://bit.ly/3SJUIwu

In the fast-paced world of advertising, a single decimal error can derail a budget. Media Link Software’s built-in check...
08/04/2026

In the fast-paced world of advertising, a single decimal error can derail a budget. Media Link Software’s built-in checks and balanced architecture give your team the guardrails they need to ensure every buy is accurate, verified, and on budget. 🔒✅

https://bit.ly/4twcsK2

Buying TV inventory doesn't have to be a tedious process!From importing station avails in minutes to instant Cost Per Po...
07/30/2026

Buying TV inventory doesn't have to be a tedious process!

From importing station avails in minutes to instant Cost Per Point (CPP) recalculations, Media Link Software is designed to make your media buying fast, flexible, and wonderfully straightforward. Discover how you can use U.S. Census data to seamlessly build custom markets, project your reach and frequency, and manage your inventory, all without the need for recurring data contracts.

Plus, we break down how our automated post-buy affidavit reconciliation ensures you get exactly what you paid for, catching discrepancies before you overspend.

Check out the full blog post to see how MLS can streamline your next campaign: https://bit.ly/4pLSPMi

07/15/2026

The 2026 TVB Media & Conversations Study drops a powerful reminder for brands and planners: local broadcast news remains a massive driver of daily human connection.

According to the data, a staggering 7 out of 10 adults have daily conversations about topics covered by local TV news stations. Even more notable for media buyers? Broadcast news assets affect "news of the day" conversations significantly more than social media, cable, or ad-supported streaming platforms.

When building a media plan, proximity to trusted, and conversation-starting content is everything. News-related media buys aren't legacy, they're highly relevant drivers of real-world engagement.

How is your team balancing digital channels with the proven staying power of broadcast news this year?

Read More: https://bit.ly/4vhWMdN

Great media planning relies on great data. With Media Link Software, you can easily analyze market research, project rat...
07/09/2026

Great media planning relies on great data. With Media Link Software, you can easily analyze market research, project ratings, and build highly targeted schedules to maximize your clients' ad spend. Plan with total confidence. 🎯📈

https://bit.ly/4twcsK2

Happy Independence Day! 🎆 In celebration of the 4th of July, our offices will be closed on Friday, July 3rd. We hope you...
07/03/2026

Happy Independence Day! 🎆 In celebration of the 4th of July, our offices will be closed on Friday, July 3rd. We hope you have a safe, wonderful holiday filled with family, friends, and fireworks! We will resume normal business hours on Monday July 6th. 🇺🇸✨
Day

06/25/2026

New York is taking a major step with the "FAIR News Act," a bipartisan bill heading to the Governor's desk to require news organizations to fully disclose when content is substantially or wholly generated by AI.

As generative AI continues to reshape how content is created, the conversation is rapidly shifting from what these tools can do to how we maintain trust and transparency with our audiences. As tools evolve, policy is catching up fast. For media teams, keeping a pulse on compliance and public trust is more critical than ever. Transparency isn't just a trend; it's becoming the law.

What are your thoughts on this legislative move? Will labeling AI content strengthen public trust, or will it complicate the creative workflow?

Read More: https://bit.ly/4oBgQFp

In observance of Juneteenth, the Media Link Software offices will be closed on Friday, June 19th. We will reopen with no...
06/18/2026

In observance of Juneteenth, the Media Link Software offices will be closed on Friday, June 19th. We will reopen with normal business hours on Monday, June 22nd. Wishing everyone a meaningful day of reflection, community, and celebration. ❤️💛💚🖤

Tired of bouncing between different platforms to manage your media buys? Media Link Software brings research, planning, ...
06/16/2026

Tired of bouncing between different platforms to manage your media buys? Media Link Software brings research, planning, buying, and invoicing into a single, seamless workflow. Streamline your agency’s day-to-day and get back to what matters most: strategy and growth. 📊✨

https://bit.ly/4twcsK2

Address

1902 17th Street
Rock Island, IL
61201

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

Telephone

+12072125465

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