06/17/2026
🔥DMG Ep 278 is Live🔥
Negativity Gets 13x the Clicks as Positivity
Most dentists think a negative Google review hurts their growth. The reality is that negative content gets about 13x as much attention as positive content, which creates an opportunity if you know how to respond correctly.
In this episode, Gary Bird breaks down the psychology behind online reviews, why prospective patients read negative reviews first, and the exact response framework that turns criticism into trust. You'll learn how to stay HIPAA-compliant, avoid defensive responses, and use negative reviews to strengthen your reputation and attract more patients.
Check out podcast links in the comment section!