Awfully Great Design Co

Awfully Great Design Co Awfully Great Design Co is a full-service Graphic Design Studio in California, owned and operated by

Not every step has to be a leap.Starting something new, or change something old…It can seem daunting. - I can’t make a b...
01/07/2023

Not every step has to be a leap.

Starting something new, or change something old…

It can seem daunting.

- I can’t make a big change, cause my habits will get in the way

- I don’t want to start, cause I won’t get it right

-I already missed the first week of the year, I’m too late.

-Too many people know my brand for me to course correct.

- I’ll wait to bet on myself, cause I’m not sure I can do it.

Excuses are everywhere, but so are solutions. Just do you best, and do what you can, but don’t stop.

#2023

Don’t waste your time on things that you don’t want!Goal setting is about making a more tangible representation of the c...
01/06/2023

Don’t waste your time on things that you don’t want!

Goal setting is about making a more tangible representation of the changes you want to see.

But there are so many things out there, it’s easy to get overwhelmed.

Too many choices can lead to the Paradox of choice.

Too many options=more work to choose.

That’s why we have around the processes and frameworks that help us narrow down your brand and business goals.

That way you can focus more on what you do want to do – keeping an eye on the prize.

AND you can start to say no to the things that don’t help you grow toward those goals.

Here is a small framework we use to narrow down and focus business goals.

That’s where we come in, to help achieve those goals by developing a strategy and brand identity that stays focused. We help find the right way to reach those that may really dig your brand!

Need some help turning these into SMART goals?

Our new, FREE, Goal-Setting Workbook is available on Monday, Jan 9.

Or you can always shoot us a message to get started bringing your Awfully Great Brand to to world.

WAIT! 🛑 DON’T SET YOUR 2023 GOALS YET!I’m sure you’ve seen a lot of post about setting your goals in 2023. New Year, New...
01/04/2023

WAIT! 🛑 DON’T SET YOUR 2023 GOALS YET!

I’m sure you’ve seen a lot of post about setting your goals in 2023.

New Year, New You… Right?

Well, if you are swirling in a pool of your own dreams and apirations, maybe it’s not time to look forward yet.

It’s almost like the content world forgets how busy December really can be. Post on reflective practice come out the woodwork while you are trying to decide on a tie for Uncle Rick or a mug that says “I Meh:/ Mondays.”

Slow down, take time, start now.

Don’t rush to be first. Slow a little – do it right.

Building a better brand requires discipline AND action.

Reflect on your systems.
- Last year I started using for my business and it’s saved me days worth of time!

Where did communication break down?
- No one is perfect, I’m definitely not. But the more I communicate, the better things go! I’ve never had anyone ask for LESS info.

What is your market position?
- A lot of this comes down to brand core, and finding out where you should be showing up to meet your ideal target. Then… you have to show up.

Revisit and reclarify your offerings
- It’s time to kill your darlings.
You may have really wanted to do beer labels last year, then stopped drinking beer… Now what? Assess for success.

Everyone has a variation of reflection, and I even used the help of to refine ours!

But if this has brought up some new insight into the New Years Brand Goals, let me know!

NOW you’re ready to set some goals to successfully set your brand growth in action!

For more on Goals, follow along this week

AND

keep an eye out for our new, FREE, goals workbook coming on Monday.

Be Awfully Great👍
Tristan

On Dasher, on dancer, on Prancer and Vixen… You know the rest.Can Number 11 is in the “books” have you had a favorite so...
12/31/2022

On Dasher, on dancer, on Prancer and Vixen… You know the rest.

Can Number 11 is in the “books” have you had a favorite so far?

This one actually ended up being in my top few for the can challenge That I set for myself.

Thanks again to for putting this brief together with me!

Can-ta Clause. Roooooollin out the last few cans before the we rooooooll into 2023!It was fun putting together a bunch o...
12/31/2022

Can-ta Clause. Roooooollin out the last few cans before the we rooooooll into 2023!

It was fun putting together a bunch of cans for the with this month.

And while Client work took the helm for a week, I’m glad We’ve got a little more time to cheers to the new year!

Better late than never! Posting the last few cans before the new year. I mean hey… technically we’re still in the 12 day...
12/31/2022

Better late than never! Posting the last few cans before the new year.

I mean hey… technically we’re still in the 12 days of Christmas.

Have you been Naughty or Nice?Can Number 8! I’ve been wanting to do a DTIYS type collab for a while now, and when  put u...
12/22/2022

Have you been Naughty or Nice?
Can Number 8! I’ve been wanting to do a DTIYS type collab for a while now, and when put up this epic Krampus, I jumped at the chance!

Check out all the work at to see some stuff that I think is awfully great.

Crushing cans for the that and I put together!

Cheers!

“Santa Claus!!! I know him!”Can 7 for the   with .
12/22/2022

“Santa Claus!!! I know him!”

Can 7 for the with .

Can Number 6 Comin in “Hot”Who else loves Mexican Hot chocolate?!🙋‍♂️🌶🍫  by  and
12/19/2022

Can Number 6 Comin in “Hot”

Who else loves Mexican Hot chocolate?!🙋‍♂️🌶🍫

by and

“It’s a beaut, Clark!”  CAN 5 for this month’s   with  Have you checked em all out so far?
12/19/2022

“It’s a beaut, Clark!”

CAN 5 for this month’s with

Have you checked em all out so far?

What’s your favorite Christmas movie?Quick nod to one of my favorite lines in one of my favorite  Christmas movies!Here’...
12/17/2022

What’s your favorite Christmas movie?

Quick nod to one of my favorite lines in one of my favorite Christmas movies!

Here’s Can 4 for the that helped put together!

I put together my own challenge inside of it to create a dozen designs!

Can number 2! This one was heavily inspired by a Devon Custard can. I loved the look so much, that I had to build a fres...
12/15/2022

Can number 2! This one was heavily inspired by a Devon Custard can.

I loved the look so much, that I had to build a fresh version for the that and I came up with for this month.

I’ll be trying to put together a can a day. Different styles, same brand.

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Sacramento, CA
95610

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