Simplicitydx

12/30/2023

Running social media ads but the traffic isn't converting?

Here are the pages we recommend landing your traffic on for maximum conversions:

https://eu1.hubs.ly/H06KnJg0

Learn which pages are the best suited to land the traffic you drive in from social media ad campaigns for higher conversions and sales.

12/27/2023

Planning your TBR list for the run-up holidays to the New Year?

Here's one we created for all the businesses running online to make the most of social commerce growth in 2024.

Get a free copy now: https://eu1.hubs.ly/H06FmTG0

12/24/2023

Wishing everyone a very Merry Christmas from the SimplicityDX team!

May you have the best of time with your friends and family.

12/21/2023

On average, eCommerce brands are losing $29 for every new customer acquired - and the number is much higher during the holidays.

But here's how you can regain control of your advertising spend and revenue.

https://eu1.hubs.ly/H06Fn2z0

Learn about the alarming $29 loss brands incur per new customer. Get practical solutions to combat this trend and optimize your customer acquisition costs. Trust SimplicityDX for expert advice.

12/19/2023

The holiday season is here and we're pretty sure you're setting up all your campaigns to make the most of the festive season.

But do you know what the Gen Z really thinks about holiday shopping?

https://eu1.hubs.ly/H06Fm5n0

Gain insights into Gen Z's views on the holiday shopping season. Learn how they make purchase decisions, from brand loyalty to online shopping preferences. Be informed and ahead with SimplicityDX.

12/15/2023

Privacy updates, algorithm changes and ever-evolving consumer behavior - the social conversion funnel is now broken and the reasons are plenty.

But here's what brands can do about it.

https://eu1.hubs.ly/H06Flk20

Learn how the social conversion funnel broke, its impact on customer acquisition and what your brand can do to convert your target audience.

12/13/2023

Your audience is on social media.

But do you really know how many touch points it takes for your social media ad campaigns to convert?

Here's what we found:

https://eu1.hubs.ly/H06Flk00

Learn how long it typically takes to convert a social media shopper and the average number of ad touch points it takes for the funnel to complete.

12/06/2023

2023 was a perfect storm that created a customer acquisition cost crisis.

Increased privacy restrictions made precise targeting harder, reducing ad effectiveness, and it’s not going to be any easier in 2024.

In this webcast we explore strategies for acquiring customers more cost-effectively and driving more revenue from paid social.

Sign up now: https://eu1.hubs.ly/H06y2ZY0

12/05/2023

Measuring the success of social media ads isn’t easy.
With the ever changing consumer demands, algorithms and how a target audience engages with ad campaigns, measuring the success of each strategy can be challenging.
So we asked 110 retail brands, retailers and digital agencies in North America what KPIs they use to measure social media ad success.
Here’s what we found: https://eu1.hubs.ly/H06fScj0

11/30/2023

Still using the traditional product detail pages to convert social shoppers?

ModCloth introduces new products every two weeks, so promoting its ‘New Arrivals’ category is a regular task.

Ads typically feature three hot items from the category and link to a category page.

This presents and immediate challenge for the shopper landing on the category page: how to find one of the three items featured in the ad in the category listing.

On a smartphone, this could be many swipes to find the product that had caught the shopper’s eye.

So what does ModCloth do to shorten the buying journey of the buyer? Use AI Social Storefronts with SimplicityDX.

Read more about it here:

https://eu1.hubs.ly/H06b6GS0

11/28/2023

Finding the right target audience for your social media ad campaigns isn't as easy as it used to be.

With platforms limiting the information accessible to brands, here's what we recommend following to nail your targeting:

https://eu1.hubs.ly/H067YTM0

Discover strategies for precise social media ad targeting with SimplicityDX. Enhance your e-commerce marketing efforts.

11/23/2023

With social media users spanning across a wide demographic, brands can be seen using the platforms to fulfill different business goals and objectives.

Our survey deep dives into the common goals of social media advertising, and here’s what we found!

For more details, don’t forget to download our survey: https://eu1.hubs.ly/H067Xpp0