Bluedot Innovation

04/20/2023

How to choose the best geofencing software + free RFP template

Choosing the right geofencing solution starts with understanding how every option is built differently. Read on for a free geofencing RFP template.

04/14/2023

Congrats to Tourism Tasmania for a creative use of geolocation tech to create engaging visitor experiences.

Tourism Tasmania has unveiled 'Discover Tasmania', a ground-breaking mobile app designed to enhance the on-ground experience of travellers in Tasmania developed by Clemenger BBDO and Orchard. Utilising innovative BlueDot technology, the app empowers users to customise their own unique Tasmania

03/29/2023

Restaurant efficiency will be the primary driver of technology investments in 2023 and beyond. The top three areas where operators will invest are:

Supporting the fulfillment of digital orders
Improving kitchen operational efficiency
Improving checkout speed

Article - Restaurant Operators Expect to Automate Up to 51% of Store Tasks by 2025 - The COVID-19 pandemic significantly accelerated the adoption of digital ordering, and the change in customer behavior persists. Customers value the convenience and control digital ordering gives them. According to t...

03/27/2023

Personalization Builds Relationships in Loyalty https://cstoredecisions.com/2023/03/15/personalization-builds-relationships-in-loyalty/

Loyalty programs used to be a punch card and a phone number. But while physical cards have been generally replaced by mobile apps, the importance of

03/20/2023

A Pmweb é a mais nova parceira preferido da Bluedot no Brasil. Juntas, vamos unir o poder do CRM com o da geolocalização para criar experiências ainda mais personalizadas. Participe do webinar "como gerar mais receita e engajamento com geolocalização." 22 de março https://materiais.pmweb.com.br/pmweb-bluedot

Pmweb is our new preferred partner in 🇧🇷 Brazil, helping create personalized experiences by combining CRM and geolocation data. Join next week's webinar, "How to Generate More Revenue and Engagement with Geolocation."

03/14/2023

Would you explore a new place using an app that suggests nearby activities 🚵‍♂️ based on your preferences & current location? For app developers, it's a surprisingly simple feature to add.
https://bluedot.io/blog/geofencing-for-travel-apps-how-to-enhance-tourism-and-hospitality/

Create a next-level tourism experience with geofencing for travel apps.

02/27/2023

Using smartphones for toll roads makes perfect sense — until drivers enter a tunnel and lose reception. That was a challenge Transurban, Australia's leading toll-road operator, had to resolve for users of the LinktGo app as the business prepared to open the brand new WestConnex M4-M5 Link in Sydney.

Our engineering team put on boots and hardhats, grabbed 60 different iOS and Android devices, and got to work!
https://bluedot.io/library/landing-transurban-case-study/

Learn how Transurban uses geofences to enable smartphone-based cashless tolling — even in tunnels with minimal reception.

01/30/2023

Retailers are catching their breaths after the holiday rush, but these trends won't wait! 2023 has many changes in store:
- EV charging at malls 🔌 ⚡
- More
- Environmentally sustainable shipping options 📦
- Order pick-up & delivery logistics as customer experience 🛍
- Fusing the online and offline customer experience

What else do you predict?

Retail trends for 2023 include BNPL surging in popularity, EV chargers at malls, sustainable shipping options, and logistics as customer experience.

01/20/2023

Inflation made dining out more expensive (and groceries even more expensive). Here's how consumers are responding to the ongoing impact of inflation:

Bluedot's geofencing platform helps apps message smarter, automate mobile order check-ins, optimize workflows, and create frictionless experiences.

01/17/2023

From EV charging to stores-within-stores, these 5 themes will shape 2023 for convenience stores.

In 2023, the c-store industry will be defined by EV charging, fresh foodservice, loyalty programs, drive-thrus, and stores-within-stores.

12/21/2022

The customer arrival platform Bluedot made its industry predictions for next year, and many mark the evolution of trends seen this year.

12/15/2022

Frictionless curbside pickup is here to stay for QSRs.

Following three years of unrest in the restaurant industry, dining in has returned. But curbside pickup and contactless ordering and payment has grown exponentially and continues to be a crucial part of QSR operations.