Kochava

05/29/2026

📱 Struggling with app measurement? You're not alone.

App measurement is broken—but there's a path forward. Watch this video to discover:

✅ Why traditional measurement approaches aren't working
✅ The 3 essential steps to fix your measurement strategy
✅ How to get accurate, actionable insights from your campaigns

Link: https://www.youtube.com/watch?v=u5v-dbEg7C8

05/28/2026

Out-of-home advertising drives more than foot traffic.

New research from OAAA + Kochava Foundry shows OOH delivers measurable digital outcomes—website visits, app downloads, and conversions.

Grant Simmons (Kochava) and Steve Nicklin (OAAA) are breaking down the findings June 3 at 3 PM ET.

🔗 Don't miss it: https://oaaa-org.zoom.us/webinar/register/2017798205627/WN_QqAIdPs5RT2mVmCfjd-SfQ #/registration

05/27/2026

Good ads find you once. Great ads find you twice—on different platforms, at different moments, until you can't forget them.

Check out the case study 🔗 https://www.kochava.com/case-studies/adomni-mucinex/

05/26/2026

Most teams drown in measurement data but starve for actual answers.

That's the "last mile" problem. You've got cross-media insights, but turning them into confident decisions? That's where things break down.

Our latest blog digs into exactly how to close that gap ⬇️

Somewhere between the third dashboard tab and the fourth competing attribution report, the nerve center goes dark—command becomes confusion.

05/22/2026

What happens in Vegas… becomes a really great LinkedIn recap 🎲

MAU Vegas 2026, wrapped. Booth setup executed, panels attended, outcomes-obsessed marketers successfully welcomed.

Big thanks to the MAU Vegas team for another great event, to our team for holding it down all three days, and to everyone who stopped by the lounge—whether you came to debate attribution, swap war stories, or just test out our very comfortable couches. You made it worth the trip.

Now we're headed home with sore feet, full brains, and a slight aversion to convention center lighting.

Until next year!

05/21/2026

We're thrilled to launch our Partner Spotlight series: a brand-new space where Kochava Certified Partners share their expertise directly with you.

First up: Snapchat for Business shares a fresh perspective on what's actually driving app growth today (and what most teams get wrong).

📖 Read more:

Learn how to fuel app growth by tapping new demand, reaching audiences not available anywhere else. Guest post from Snap.

05/20/2026

Are you truly capturing your users’ journeys? Comprehensive ad tracking is essential to understand what drives success. Don’t let valuable insights slip away—embrace holistic measurement to unlock the full potential of your marketing efforts.

Want to learn how? Watch Jordan Shaver in our on-demand webinar with Snapchat for Business: http://www.kochava.com/webinars/snap-app-growth-101-accelerate-performance/?utm_source=facebook&utm_medium=facebook&utm_campaign=2603-snap-app-growth-webinar-facebook

05/19/2026

The best partnerships start with a conversation. Let's have ours at PAGC 2026.

Kochava is heading to China and we're saving a seat for you.

If mobile measurement, attribution, or data-driven growth are on your radar, let's talk.

📅 Schedule a meeting with us: https://www.kochava.com/events/

05/18/2026

Advertisers want more than reach — they want measurable outcomes.

Kochava's Data Connections Hub is changing that.

By centralizing data flows and democratizing access to outcomes measurement, it puts optimization power directly in the hands of marketers — no engineering bottlenecks, no delays.

Read the full blog to see how it works:

Data Connections Hub overcomes the integrations bottleneck many publishers & platforms face in providing outcomes measurement & optimization.

05/16/2026

MAU Vegas 2026: The only gamble is not showing up prepared. 🎲

Attribution, privacy-led measurement, and proving ROI — these are the conversations that separate winners from the rest.

Let's talk: https://www.kochava.com/events/

05/15/2026

Taking your game or app global? Measurement gets complicated fast.

At PAGC 2026, we're connecting with teams who need attribution and analytics that work across markets — not just in theory, but in practice.

Meet with us: https://www.kochava.com/events/