Level Up Video Games

Level Up Video Games Retro & Modern Games, Accessories and Systems! Trades Always Welcome. Level Up Video Games is the newest and coolest video game store in Santa Cruz.
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At Level Up Video Games we want your experience to be memorable. Our friendly and knowledgeable staff is here to help you find solutions to all your gaming needs. At Level Up we are always looking out for the most unique and best gamer apparel, collectibles, and high-end gear, items you won't find anywhere else. Our Trade-in values are unbeatable guaranteed and we carry an amazing selection of ret

ro and next gen video games. We also offer a complete disk repair department, using only the highest quality equipment and materials to repair your games. When you’re at Level Up you’ll definitely want to check out our "Gamer's Lounge" and our exclusive “History of Gaming” Museum. The museum is an awesome display of all the historic consoles and accessories that paved the way for gaming as we know it today. Level Up Video games is a cool and original game store like no other game store you have ever seen.

Our Social Media & General Operatioins Manager will be on vacation from 8/14-8/27. DMs & emails will not be checked duri...
08/14/2026

Our Social Media & General Operatioins Manager will be on vacation from 8/14-8/27. DMs & emails will not be checked during this time. If you have a question, please call the store directly at 831-295-6329. Thank you for your understanding & apologies for any inconvenience.

Direct from Japan, Pokemon 30th Anniversary starter figurines are now available in limited quantities! We are unsure if ...
07/18/2026

Direct from Japan, Pokemon 30th Anniversary starter figurines are now available in limited quantities! We are unsure if we will be able to re-stock these products or not, so don’t delay…visit us in-store at 113 Locust Street, in Downtown Santa Cruz, or online at www.levelupvideogames.com today and Catch ‘Em All!

For everything from the Atari 2600 to Switch 2, we believe in physical ownership of your games! Visit us in-store at 113...
07/17/2026

For everything from the Atari 2600 to Switch 2, we believe in physical ownership of your games! Visit us in-store at 113 Locust Street, in Downtown Santa Cruz, or online at www.levelupvideogames.com and show your support for physical media today!

We’ve got some great new ancillary products now available: Tubbz figures, desktop lights, playing cards, Tamagotchi, and...
07/14/2026

We’ve got some great new ancillary products now available: Tubbz figures, desktop lights, playing cards, Tamagotchi, and a selection of video game soundtracks (direct from Japan). Visit us in-store at 113 Locust Street, or online at www.levelupvideogames.com and pick up something today.

It’s July in Downtown Santa Cruz, and that means it’s time to play Where’s Waldo! To join in on the fun, simply pick up ...
07/01/2026

It’s July in Downtown Santa Cruz, and that means it’s time to play Where’s Waldo! To join in on the fun, simply pick up a Waldo Passport at the Downtown Info Kiosk or any of the 2 dozen plus participating Downtown businesses and start searching. If you can find Waldo enough times, you could win some great prizes including gift cards to Level Up!

We just got in a Pokeball Edition New 2DSXL that is in immaculate shape. It’s available in-store or online, but don’t de...
07/01/2026

We just got in a Pokeball Edition New 2DSXL that is in immaculate shape. It’s available in-store or online, but don’t delay…this system is definitely not going to last long!

Direct from Japan, the latest Pokemon TCG release, Abyss Eye, is now available. This set isn’t even out yet in the US, a...
06/24/2026

Direct from Japan, the latest Pokemon TCG release, Abyss Eye, is now available. This set isn’t even out yet in the US, and won’t be releasing until the mid/end of July as Pitch Black. There is no pack limit per customer and we even have enough to sell sealed boxes! Visit us in-store at 113 Locust Street, in Downtown Santa Cruz, or online at www.levelupvideogames.com to make sure you Catch ‘Em All!

Some very unique items came in on trade last week, all of them curtesy of a local Santa Cruz developer whose most recent...
06/23/2026

Some very unique items came in on trade last week, all of them curtesy of a local Santa Cruz developer whose most recent game has everyone mewing with joy! If you can’t figure out who it is from that hint, check the hashtags. 😉 This collection of art books were produced only in UK by a company called Lost In Cult and cover the games: Immortality, Eastward, Ultros, and an essay book entitled How A Game Lives. In fact some of them are even signed, or come with super deluxe rare copies of the game. Everything is available to purchase in-store or online, so visit us today.

We’ve got a great selection of custom GBA systems now available. First up is clear black system with an IPSv2 screen, cu...
06/19/2026

We’ve got a great selection of custom GBA systems now available. First up is clear black system with an IPSv2 screen, custom shell, and buttons. Next, is a DMG themed GBA with an adjustable IPSv5 screen, custom shell & buttons (w/ tactical feedback), upgraded speaker, and a USB-C rechargeable battery. Finally, we have an SNES themed GBA with an IPSv2 screen, custom shell & buttons (w/ tactical feedback), upgraded speaker, a USB-C rechargeable battery, and super rad matching box. Visit us in-store at 113 Locust Street, in Downtown Santa Cruz, or online at www.levelupvideogames.com and pick-up one of these great custom GBS systems today.

Not only do we have three awesome new blind boxes now available, but we also just go re-stocked on all sorts of Nintendo...
06/17/2026

Not only do we have three awesome new blind boxes now available, but we also just go re-stocked on all sorts of Nintendo/Pokemon plushies too! Visit us in-store at 113 Locust Street, in Downtown Santa Cruz, or online at www.levelupvideogames.com and get yours today.

Address

113 Locust Street
Santa Cruz, CA
95060

Opening Hours

Monday 11am - 7pm
Tuesday 11am - 7pm
Wednesday 11am - 7pm
Thursday 11am - 7pm
Friday 11am - 7pm
Saturday 11am - 7pm
Sunday 11am - 6pm

Telephone

+18312956329

Website

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