Humankind for E-Commerce

11/07/2022

This week's post is a play-by-play of the strategy and optimization that's needed at each step of the buyer's experience with Conversational Commerce. It's a great post to read if you're looking for a chronological explanation of the process, too! Let us know what you think in the comments!

Let this not be a manifesto about how Brand Marketers are always looking for new ways to acquire new customers and retain existing customers. We’re aware that it’s increasingly difficult to acquire new customers, gather data about your customers, execute on segmentation and personalization; conn...

10/21/2022

At its core, conversational commerce is about bridging the gap between the human need for connection and the efficiency of technology. Check out our most recent blog post that covers the five steps of the purchase journey and how conversational commerce works in each stage. Have a read here 🤓:

Conversational commerce uses chatbots, instant messaging apps, SMS, humans, and other automation tools to have conversations with customers—with the goal of providing a more humanized shopping experience.

10/10/2022

Conversational Commerce means lots of different things, to lots of different people. It’s hard to spot the difference from one program to the next.

In this blog we cover 4 different types of Conversational Commerce - from Concierge 2-way SMS all the way to omni-channel comms. Give it a read and let us know what you think in the comments!

Acquisition costs are rapidly increasing and brands can no longer expect to be profitable on the first purchase. Brand loyalty is at an all time low thanks to over-saturation of media and the explosion of consumer options.

09/20/2022

Peep this 👀:

We just closed our seed stage! Co-led by High Alpha and equity for an impressive $4.2M. We can feel the ground swell for Conversational Commerce and now we know the market does, too!

We’re in celebration mode today, but then it’s back to connecting real product experts with online shoppers via SMS. 🤓

Retail industry news, voices and jobs. Optimized for your mobile phone.

01/06/2022

🙌 How Tech Is Helping the Fight Against Coronavirus

Leading technology companies are using their resources, computing power, and data to combat the coronavirus and provide assistance for individuals and businesses.

01/03/2022

Happy New Year! 🎉 Here are the top trends for 2022 according to Digital Commerce 360.

Ecommerce growth to slow, the feds to go after Amazon, inflation to be the next hot issue and more online retail predictions for 2022 from the Digital Commerce 360 editors. Ecommerce growth to slow, the feds to go after Amazon, inflation to be the next hot issue and more online retail predictions fo...

12/20/2021

📣 Great last minute gift ideas! These companies give back year round.

Shopping at these stores also means you're contributing to initiatives like planting trees, improving livelihoods in underserved areas, and more.

12/14/2021

How great is your CX? Read how important it is to your customers and how you can make your CX better to set yourself apart from the competition. 🤩

How great is your CX? Read how important it is to your customers and how you can make your CX better to set yourself apart from the competition. ...

12/08/2021

We love seeing the humankind-ness shine brightly in commerce! This story shares how one Indiana businesswoman is giving back to several great causes with her stores, and how your gifts this season can also give back. 💖💗

Clothes with a Cause is a for-profit business that donates 100% of its profits to a different cause each month.

12/07/2021

New post alert! 🎉 Conversational Commerce: For humans, not bots | Humankind https://hubs.ly/Q010qG2l0

Conversational commerce is reshaping ecommerce. And thank goodness. It's time we put the human touch back into commerce. Conversations between humans is the backbone to conversational commerce.

12/02/2021

According to , over $2.7B was given by people in the US. This, of course, doesn't include all of the time donated to a good cause, randoms acts of kindness or hope shared between people. ❤️

11/30/2021

Happy ! Spread some human-kindness today by donating to a great cause, creating a shared humanity! 😍
https://hubs.ly/Q0100kkw0

GivingTuesday is a global movement that reimagines a world built upon shared humanity and radical generosity.