09/01/2026
We have some big news to celebrate. 🏆
Ryan Kelly and Cynthia Mordecai have been named WSI’s 2025 Agency of the Year, presented at the 2026 WSI Global Convention in Los Cabos, Mexico.
This recognition reflects the way Ryan and Cynthia have built WSI Smart Marketing over the years: close client relationships, honest conversations, and strategies shaped around each business’s goals.
We’ve seen the impact firsthand with Holly Construction, a Sonoma County builder and WSI client for nine years. When Holly shifted its focus toward education and government contracts in 2025, our team adjusted its digital strategy to support that direction. Organic traffic grew 76%, tracked phone calls increased 77%, and Holly recorded the strongest revenue in its 35-year history.
We’re proud of Ryan and Cynthia and grateful to our clients, team members, and WSI colleagues who have contributed to this achievement.
Please join us in congratulating Ryan and Cynthia! 🎉
➡️ Read the full story: https://www.wsiworld.com/blog/ryan-kelly-and-cynthia-mordecai-named-wsi-agency-of-the-year