Steam Driven Media

12/17/2018

Is your keyword list underperforming in Google Ads? This article may help you identify the worst offenders and get you on the right track.

Identifying Underperforming Keywords in Your AdWords Campaign by Steve Gerencser | Dec 16, 2018 | 0 commentsOriginally published on Search News Central.One of the hardest things to do when trying to maximize the ROI on an AdWords campaign is identifying keywords that are under-performing, costing yo...

08/09/2018

4 Simple Ways to Increase Your Social Media Exposure by Steve Gerencser | Aug 9, 2018 | 0 comments It’s a rare week that goes by when I don’t get an email about increasing social media exposure. Between edge rank on Facebook, the high-speed nature of Twitter, and countless other issues with soci...

07/30/2018

Is your Call To Action the right one for your product?

Picking the right Call To Action is more than just grabbing a button from Google image search One of the biggest things I do for clients when we start looking at conversion metrics is taking a hard look at what their call to action is. Usually, it’s some variation of this: Or maybe this one: …

07/17/2018

I know, this is an old article about a site that everyone seems to know about somehow.

Getting Started On Pinterest by Steve Gerencser | Jul 16, 2018 | 0 comments What Is Pinterest?Have you been living in Upper Outer Elbonia without an internet connection? Pinterest is a social sharing site that focuses on sharing visually. When a picture is shared, it is ‘pinned’ to a ‘board’...

12/06/2017

As we see more clients with Shopify stores, we keep seeing some of the same basic issues that are easy to resolve.

Properly managing your URL redirects in Shopify can greatly improve your chances of having a successful online store.

11/15/2017

One of the most common problems e-commerce website owners worry about is duplicate content. It’s incredibly easy to create an e-commerce site where your content is seen as totally irrelevant by the search engines because it either looks like every other e-commerce site out there, or every page on yo...

11/06/2017

Using Competitive Metrics to Improve Your AdWords Campaigns by Steve Gerencser | Nov 3, 2017 | AdWords, PPC | 0 comments When it comes to learning how your AdWords campaigns are doing against others, Google has actually provided us with a rather large collection of tools. The most common competitive...

10/20/2017

When trying to optimize your website for conversions and user experience you need to know what your visitors are already doing, using heatmaps can give you that information. For those of you that don’t know, a heatmap is a graphical overlay of your website that shows you how people interact with it....

10/03/2017

You’ve built an amazing website, the photos are amazing, the navigation is flawless, and you have a fantastic assortment of rings, earrings, and pendants, but you just don’t seem to be making as many sales as you think you should. What could be the problem? And more importantly, how do you figure ou...

09/15/2017

Learn how the pros use Adobe Photoshop and InDesign. 69 experts reveal their top productivity tips for faster, smoother workflow.