Stack Moxie

11/11/2022

🔎 Pixels give you important customer insights and data to inform your analytics and reporting.

⚙️ But when they’re not firing properly, it makes it difficult to understand what’s working and how to allocate budget for ads or plan future campaigns.

✅ Stack Moxie has upgraded its Pixel Pill and added a new Pixel Discovery Starter to make monitoring pixels simple and fast.

👀 Read more about this feature on our blog: sta.mx/gnk

🖇️ New to Stack Moxie? Sign up for a free account...: sta.mx/9uy

🙋 …or, request a demo: sta.mx/u5w

11/04/2022

How do you answer a question you don’t know?

🔎 When you’re testing your tech stack and searching for issues, you need to know what’s wrong before you can start diagnosing.

✅ Stack Moxie’s latest Discovery Pill and Membership Counts features give you the information you need to understand your data, know what’s wrong, and effectively build tests to identify the cause.

⚙️ Read more about this feature on our blog: sta.mx/84k

👉 Sign up for a free account: sta.mx/8ye

🗓️ Or, request a demo: sta.mx/0i7

10/31/2022

🧟 What’s scarier than Frankenstein’s monster?

⚙️ Frankenstein’s tech stack.

🔩 Nobody likes a marketing stack cobbled together with tape (or bolts). It’s a recipe for outages, lead misrouting, and ultimately, lost revenue.

🤖 That’s why the Stack Moxie robots are here to make sure that this Halloween, your marketing technologies have no tricks, only treats.

👻 Sign up for a free account today to make sure nothing is haunting your tech stack: sta.mx/f43

10/28/2022

⚙️ Stack Moxie has launched its new and improved UTM and Campaign Builders.

Create a process for building UTMs and naming conventions that scales with your team. No more broken workflows or three variations of the word “email” (“e-mail”? “e mail”?).

Simply set your naming conventions and your UTM blueprint, and Stack Moxie will instantly generate all the links you need for the campaign while making sure your team is creating them just how Marketing Ops needs them to be.

📌 Find it (for free!) in your Stack Moxie account: sta.mx/i11

👉 Read more about this feature on our blog: sta.mx/phj

10/21/2022

⚙️ Stack Moxie has launched its new List Import feature to give anyone on your team, from experienced campaign managers to junior marketers, the power to confidently upload data to your CRM or MAP without causing issues down the road.

🔎 Create blueprints that dictate which fields must be included in an upload in order for it to be accepted into your system, and find out exactly which rows of data are missing or inaccurate so you can fix them before they’re imported.

👉 Read more about this feature and see it in action on our blog: sta.mx/oc2

🤝 Join our Customer Success team for Office Hours to learn more about List Import
Monday, October 24th 12:30 PM CT | Add to Calendar: https://calendar.google.com/event?action=TEMPLATE&tmeid=MDA5ZGZnODYwdGQ4b2gyaTl0Zm9wdjkzMDIga2JAc3RhY2ttb3hpZS5jb20&tmsrc=kb%40stackmoxie.com
Wednesday, October 26th 12:30 PM CT | Add to Calendar: https://calendar.google.com/event?action=TEMPLATE&tmeid=MDFtamZ1N3A2cTdhaDJoaG1lbWUzdGQ2ZnYga2JAc3RhY2ttb3hpZS5jb20&tmsrc=kb%40stackmoxie.com

➕ New to Stack Moxie? Sign up for a free-for-life-account: sta.mx/u15

10/14/2022

: Introducing GoToWebinar Integration Support

📢 Stack Moxie is excited to announce GoToWebinar integration support, which helps you automatically monitor each step of your webinar process and validate that each one is working as expected.

From proper lead syncing to maintaining brand standards with a separate landing page platform, this GoToWebinar integration joins our previously-existing ON24 connection, bolstering your webinar activities and making QA a light lift.

Read more about how the Stack Moxie robots are helping keep the connection between your MAP and your webinar platform error-free: sta.mx/6l2

New to Stack Moxie? Sign up for a free account here: sta.mx/wyr

10/11/2022

🌀 Are your landing page leads getting lost?

Landing pages play an essential role in any marketing campaign, and landing page platforms like Unbounce, Leadpages, and Instapages help unlock the high-velocity testing needed to increase conversion rates while maintaining brand standards.

But this increase in your team’s ability to test at higher rates also means a higher risk of integration failure between your landing pages and your marketing and CRM platforms. This means leads never make it to Sales and pipeline is lost, wreaking havoc on your analytics and revenue.

Stack Moxie’s latest gives you an army of robots to monitor your landing pages automatically, alerting you as soon as something goes wrong so you never miss a single precious lead. Gain observability into your entire revenue stack and watch leads travel through your funnel, ensuring that your landing pages and forms are working as expected and leads are properly syncing to your MAP and CRM.

👀 Read more about this new feature here: sta.mx/r70

🤖 New to Stack Moxie? Set up a free account and see what’s really going on under your tech stack’s hood: sta.mx/eiq

Monitoring and Test Automation for Marketing Ops and Sales Ops

09/30/2022

(Part 2!)

We’re keeping the integration upgrades rolling with a Pardot enhancement package that helps you do more in Pardot 😎

These features were designed to make monitoring the health of your Pardot business units simple, and help you get more, faster out of the Stack Moxie tests you’re already running on your Pardot instance.

With Stack Moxie’s new Pardot enhancement package, you can:

* Click once, log in to your Salesforce portal and have Stack Moxie automatically load your connections�
* Pair with the new Pardot Checklist feature to see at a glance the health status of each of your business units�
* Use our Custom Redirect Analysis starter to use all the custom redirects you want and keep tabs on whether they’re working as expected�
* Evaluate your landing page to determine whether it resolves via the tracker domain to the proper business unit�

Read more about all of these new features here: sta.mx/xck

If you’re new to Stack Moxie, sign up for a free account today and start taming your tech stack: sta.mx/jib

Stack Moxie is proud to announce the launch of a Pardot enhancement package that will help Pardot users unlock its full potential.

09/30/2022

We’re excited to launch a package of Marketo enhancements that makes the Stack Moxie and Marketo integration even stronger 💪

Built to give you more power over how your team uses Marketo, these upgrades were designed to make your QA easier and faster while giving you the ability to achieve more accurate reporting to inform your marketing activities.

With Stack Moxie’s new Marketo enhancement package, you can:

* Associate a web activity to a user, bringing light to the dark funnel�
* Easily send preview emails for better QA�
* Create advanced testing scenarios using data from the Program Member object�
* Trigger a test based on when a Lead Activity was not done�
* Add and remove Marketo leads from static lists�
* Quickly test the largest, most complex forms, filled with conditional logic�

Read more about these new features here: sta.mx/eak

If you’re not already a Stack Moxie user, sign up for a free account today and take your marketing to the next level: sta.mx/jib

Stack Moxie is excited to officially launch a package of enhancements that will help you get the most out of Marketo.

09/19/2022

Rick Collins, Sr. Director of Marketing Ops at ConnectWise has put an end to "marketing ops fires" by using Stack Moxie.

Learn how the ConnectWise team monitors their entire revenue tech stack which includes Adobe Marketo Engage Salesforce Outreach ON24 Cvent: https://www.stackmoxie.com/marketing-operations-efficiency-stack-moxie-and-connectwise/

08/24/2022

💡 Does more always equal better?

🔮 The MarTech universe is ever-expanding, meaning there’s never a shortage of new technologies for you to explore.

But before you add another tool to your arsenal, ask yourself…

🩺 When was the last time you gave your current tech stack a checkup?

From capacity overload to remediation protocols, managing a marketing tech stack takes strategy. To help, we've put together a must-ask list of questions to answer before you add a new platform to your team's plate.

Get the full list here:

Before you deploy a new tool, consider how it will impact all of your marketing operations. Let this checklist guide you as you manage your marketing tech stack.