Cinderhawk Creative

09/11/2025

01/16/2024

How do you know if your logo is losing its appeal?

An outdated logo can make your company seem stuck in the past. It may no longer reflect your brand, culture or industry. It could be too complex, inconsistent across marketing materials or too similar to competitors.

Refreshing your logo can help you connect with your target audiences, build brand recognition and make that great first impression your company needs. Don't let your logo hold your company back!

A logo is at the forefront of a company, the first image presented to your customers, and a visual representation of the brand.

01/12/2024

Do you feel like your business website is invisible in online searches? 🕵️‍♀️ You're not alone!

Many small businesses struggle with search engine optimization (SEO), but it doesn't have to be so confusing. In my latest post I break down SEO into simple, actionable steps any business can take starting RIGHT NOW! ✔️

You'll learn why keywords and quality content are so important, discover how to improve user experience and the importance of credible backlinks. While SEO takes time, sticking with it long-term can significantly boost your website visibility.

Much like a public library, the internet hosts an unimaginable amount of information. SEO is the librarian there to help you find your book. Whether you are a startup, are in the process of building your own website, or simply want to improve your existing one, a basic understanding of SEO will go a...

01/03/2024

As we move into the new year, an integrated “holistic” marketing strategy–one which merges your vision, brand, and operations–is becoming more and more important to remain relevant and competitive.

Future-proof your business with a holistic marketing strategy. Discover how customer-centric and omnichannel marketing, can help you thrive!

12/27/2023

Just in time for the new year!

Take your abstract concepts and create an authentic brand identity that resonates with your customers and unveils your brand's soul.

09/28/2023

Your brand sets you apart from your competitors and establishes a connection with your customers. But how do you uncover your brand's soul?

09/12/2023

Unlock off-season success with these six strategies. Turn seasonal challenges into business prosperity and growth.

07/28/2023

07/09/2023

Install for Rob Keller Construction today.

06/10/2023

Another recent joint project with and Squared Off Construction. Getting this one aligned right gave me some anxiety!! 😂

06/10/2023

Recent project with and Attention Pest.

06/07/2023

These photos have no filters applied. This is the current state of much of NY right now, and has been for 3 days. Out of control wildfires burning in Quebec, Canada have blanketed us here in NY in smoke. We've seen smoke from the California wildfires in previous years, but never this thick and never to the point of being able to smell it. Here in Sharon Springs, I have been smelling it since Monday morning, and our air quality alert has been extended again.

Its very easy to forget how connected we all are to the environment and each other when it is happening to someone else. These fires are almost 600 miles away, and I'm currently worrying about my outdoor animals, in particular my turkeys, as birds are extremely sensitive to poor air quality and fumes. While there is uncertainty over how these particular fires started, climate change is definitely playing a role and we need to do what we can to protect and restore our environment or things like this will become much more common. My heart goes out to everyone affected by these fires, and I hope they will be brought under control soon.