06/09/2026
Time for a new Tuesday Tip! Personalization gets attention.
Did you know you can personalize individual prints with personal information like name, colors, or photos of product recommendations? When content feels personal, people are more likely to pay attention, remember your brand, and respond.
By tailoring information to the recipient with variable data printing, you can create a more relevant, connected experience. Some studies show that 84% of consumers are more likely to open direct mail when it's personalized.
Talk to your account manager about personalized printing on items like:
Postcards
Letters
Brochures
Greeting Cards
and so much more!
The more meaningful the message, the more likely it is to make an impact. Let's work together to make the most of your printing budget!