Studio Olivet

Strategic Brand and Web Design for Small Businesses with Vision.

05/12/2026

I do design brands but my clients receive a whole lot more than just brand design.

I help founders discover what makes their business truly unique and then we form the brand to always point to that unique feature.

I help them create structure for their products or services so that it’s super clear. Everything fits nicely into a category , we knock out any unnecessary industry jargon, and make complicated offers seem simple.

Build marketing tools (like loyalty programs & client perks) into the brand’s foundation so they never feel like an afterthought. Often times these branded marketing tools are what people remember about your business - not the logo.

Create consistency for the brand both visually and through the voice/messaging. Your brand can’t look one way and say something completely different. They need to partner together , not fight each other.

Offer ongoing support for brands as they continue to grow and evolve. Once you’re one of my brand clients, I will fit you in for whatever type of projects you need in the future (big or small). This isn’t something you have to do but it’s nice to have a graphic designer in your corner when you need it.

05/05/2026

If your leads depend on how much you post, how much you share, and how visible you are…

You don’t have a brand. You have a content cycle that needs constant attention.

You are essentially the product. But service-based businesses don’t grow from visibility alone.

There is a difference between being visible and being booked. So instead of asking yourself, “How can I show up more?” Ask yourself “How can my brand do more of the work?”

This means establishing a brand architecture, brand voice, messaging guidelines, visual system, website strategy, and content plan.

These things build trust, clarity, and conversion that does not require your face.

04/30/2026

I know you’ve seen posts about having AI design your branding. I urge you to reconsider. Humans respond to human design - imperfections and all.

04/27/2026

Being a graphic designer is very glamorous.

04/15/2026

I am booking! It has been a few months since I’ve had any openings so if you’ve been waiting, now is the time.

Clients- would love if you would sharing my openings with your business friends! Referrals are my favorite kind of business. :)

04/09/2026

A few reminders for biz owners in April:

1. You can feel both inspired and overwhelmed.

Spring can bring a lot of new ideas but also a lot of deadlines. The two are not mutually exclusive. Don’t ignore those new ideas - you may finally be able to act on them in a few months.

2. A summer shift can take the pressure off.

If you have kids home in the summer (like me), you know how difficult it is to maintain the same exact schedule. Try implementing a summer shift - shorter hours, Fridays off, or focused early-mornings so that you and your kids know there’s time for play.

3. Communicating with clients is about to get a bit slower.

What can you implement now so that you don’t have lulls while people are traveling? In my studio, it makes sense to add on a few more clients and generally give a longer timeline to account for those delays.

03/19/2026

Will I ever get tired of the brand? No, I don’t think I will.

The loveliest of details all designed to support and enhance the heritage-led feel of their timeless and inviting spaces.

03/10/2026

I’m here to build you up and catch the vibe. What kind of business are you building? What are your goals and dreams? I’m not only going to encourage you but give you the tools to reach them.

I’m going to point out what makes you great and unique and help you see how valuable you are. But, alongside of that, I’m going to point out things you’re doing in your marketing that are not highlighting that value.

Building a brand is about filtering out everything that doesn’t help your audience feel ___________ (insert feeling we’re trying to create). The most memorable brands know the power of exclusion: less confusion, less clutter, less decision making.

Address

St. Louis, MO

Website

https://studioolivet.com/

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