06/18/2026
SEO alone is not enough anymore.
Only 12% of organic Google results actually show up in AI tools like ChatGPT, Gemini, and Claude. That means 88% of what you've been optimizing for is invisible where people are increasingly searching.
The game has changed. And most businesses don't even know it yet.
The brands that win from here are the ones doing both traditional SEO and AI optimization. Not one or the other. Both.
If your marketing agency isn't talking to you about AI optimization yet, that's a conversation you need to have.
Is your business showing up in AI search results or just Google? We're all figuring this out together, drop your thoughts in the comments.
Follow for marketing strategies built for where the industry is actually headed.