Cowley Associates

Cowley Associates Today’s advertising agencies are often either too technically-focused to be creative or too old school to be effective.

Doggedly committed to clarity, Cowley Associates is a full-service marketing/advertising agency serving consumer and B2B clients in Central New York and beyond. Cowley Associates provides a balance of cutting-edge marketing methods and decades of advertising experience and creativity to clients in the Syracuse and CNY areas.

Throwback Thursday 📸Vol. XI, No. 6. June 1985. $1.50 an issue. And there's our founder, Paul Cowley, gracing the cover o...
08/27/2026

Throwback Thursday 📸

Vol. XI, No. 6. June 1985. $1.50 an issue. And there's our founder, Paul Cowley, gracing the cover of Central New York Business Review — Clio award in hand (and a phenomenal head of hair, we might add 😉).

The Clio Awards are the "Oscars" of advertising — one of the industry's oldest and most prestigious honors for creative excellence. This particular Clio was earned for our branding and design work for Zach's Delicatessen in Syracuse, founded by Bill Eberhardt (yes, the same Bill Eberhardt behind the Sherwood Inn and Phoebe's!).

Over 50 years later, the technology and tools we use have changed a lot, but what hasn't changed is the drive behind that award: doing great creative work for the clients who trust us with their brands.

Some things age well. Great work is one of them.

08/21/2026

Let's Be Clear: What is a Fractional CMO?

A Fractional CMO is a senior-level marketing strategist who works with your organization on a part-time or project basis — giving you CMO-level thinking without the cost of a full-time hire.

At Cowley, we step in as an extension of your team: developing a holistic marketing plan, aligning your brand and messaging, and guiding ex*****on to drive real results.

We're not a just a consultant who hands you a plan — we're a real partner ready to do the work with you.

Sound like something your business could use? Let's talk. 👉 https://cowleyweb.com/services/fractional-cmo-services/

What a great way to spend a Sunday — supporting our community while doing what we love! ⛳Last weekend, our Founder & CEO...
08/13/2026

What a great way to spend a Sunday — supporting our community while doing what we love! ⛳

Last weekend, our Founder & CEO, Paul Cowley and our President, Gail Cowley attended the Laker Limo Charity Golf Classic at Vesper Hills Golf Club, teeing off for a cause that matters: safe, reliable transportation for local seniors and individuals with disabilities through the Laker Transportation Project.

A special shoutout to our client, FamilyCare Medical Group (FCMG), who was a tee sponsor for the event! It's always a good day when we also get to see our clients giving back to the community we all call home.

Thanks to Laker Limo and everyone involved for putting together such a meaningful event. 👏

FAQ: Do you offer social media management?Yes. We develop tailored social media strategies and create consistent, on-bra...
08/07/2026

FAQ: Do you offer social media management?

Yes. We develop tailored social media strategies and create consistent, on-brand content for our clients.

For most B2B organizations, the challenge isn't knowing what to post — it's maintaining a consistent presence that actually supports business goals. That's where we come in.

And if you're starting from scratch or unsure what topics belong in your mix, we help with that too. We're well-versed in building a strategy and a presence from the ground up.

Shoutout to our own Vesna Stankovska-Flynn, Cowley's Accounting & Office Manager, who brought her festival spirit to New...
08/06/2026

Shoutout to our own Vesna Stankovska-Flynn, Cowley's Accounting & Office Manager, who brought her festival spirit to NewsChannel 9s Bridge Street segment last weekend to help promote the Syracuse Macedonian Festival! 🇲🇰
https://www.localsyr.com/bridge-street/24th-annual-st-george-macedonian-ethnic-festival-kicks-off-today/

Vesna shared a taste of the food, culture, and community that make this event so special. Here at Cowley, Vesna keeps our books organized and our operations running smoothly, with over 20 years of experience in corporate finance and accounting. It's no surprise that her attention to detail translates to being an organizer of the festival. We love seeing her talents shine outside the office too!

While this year's festival has wrapped, mark your calendars: next year marks 25 years of the Annual St. George Macedonian Ethnic Festival, taking place the first week of August, and it's shaping up to be a big one. 🎊

Congrats, Vesna — we're so proud to have you on the Cowley team!

Award-winning work has been part of our story from the start.This clipping is from Cablevision Magazine, August 18, 1986...
07/31/2026

Award-winning work has been part of our story from the start.

This clipping is from Cablevision Magazine, August 18, 1986: Paul J. Cowley & Associates (now Cowley Associates) and our client Eastern Microwave Inc. took home the Cable Television Administration and Marketing Society's top print award for the "1985 Big Apple Campaign."

Pictured is Eastern Microwave's National Marketing Director Gil Korta and Pennie Gorney, our Account Executive at the time, accepting the award at CTAM's third annual luncheon in Boston.

It wasn't the campaign's first trophy, either — it had already earned an Art Director's Award and gold and silver honors from the Syracuse Advertising Club that same year.

Over 50 years, we've adapted right along with the industry — from print campaigns to websites, social media, and everything in between. The tools and technology have certainly changed, but some things haven’t — including our commitment to helping clients cut through the noise with strategies and creative concepts that get results.

Last night, we joined Making The City Smaller (MTCS) and Clear Path for Veterans for "School's Out for Summer" — an even...
07/24/2026

Last night, we joined Making The City Smaller (MTCS) and Clear Path for Veterans for "School's Out for Summer" — an evening of lawn games, taking in the beautiful scenery, a bonfire, and s'mores at Clear Path's campus in Chittenango.

This is exactly the kind of work MTCS does so well: creating space for businesses and neighbors to connect with organizations doing meaningful work in our community. It was a much-needed invitation to show up, slow down, and be present with the people around us.

Events like this matter. They're how community gets built, one evening at a time. Grateful to MTCS for bringing us together and to Clear Path for hosting.

07/17/2026

Sound familiar? You know you should be showing up online. You've got a great story to tell. But between running the business and serving your clients, content keeps falling to the back burner.

That's where we come in.

Cowley's Content Marketing service handles the strategy AND the ex*****on — social media, email newsletters, blog writing, and more…we’re here to help with it all so your business stays visible and relevant.

👉 Learn how we can help you bridge the content gap: cowleyweb.com/services/content-marketing

Our President, Gail Cowley, recently attended an insightful workshop on integrative cancer care with CancerConnects, Inc...
07/10/2026

Our President, Gail Cowley, recently attended an insightful workshop on integrative cancer care with CancerConnects, Inc.

Gail proudly serves on the CancerConnects board. It's an honor to support their mission, both as an agency partner and through Gail's board involvement.

The session, presented by MaryAnn Roefaro, President of the Board of Directors at CancerConnects, offered a science-based look at how complementary approaches can support wellness alongside traditional treatment.

We're grateful for organizations like CancerConnects and leaders like Executive Director Shamin Thakur, who are creating spaces for education, connection, and healing in our community.

Happy 4th of July! This year marks America's 250th birthday — a milestone worth taking a moment to reflect on.Quick head...
07/02/2026

Happy 4th of July! This year marks America's 250th birthday — a milestone worth taking a moment to reflect on.

Quick heads up: our office will be closed Friday, July 3rd, so our team can spend time with family and friends. We'll be back to work Monday!

Wishing everyone a safe and happy holiday weekend. 🎆🇺🇸

Address

PO Box 11066
Syracuse, NY
13218

Opening Hours

Monday 9:30am - 5pm
Tuesday 9:30am - 5pm
Wednesday 9:30am - 5pm
Thursday 9:30am - 5pm
Friday 9:30am - 5pm

Telephone

+13154758453

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