Authentic Edge Design + Co.

Authentic Edge Design + Co. Design & Marketing Services You have a story to tell: What makes you different? Why are you bringing your product into the world? How will it make a difference?

Those are the questions we’re here to help you answer. We have more than 15 years experience helping clients — from boutique firms to Fortune 500 companies — build stories of their own. We offer design services for your company including print, digital, social and packaging. Our work has won many awards in the Tampa Bay Addy's, including Best of the Bay for our event invites. We have also been fea

tured on a national industry blog (www.foldfactory.com). In a world where attention spans are short, the key to your success is defining who you are, and turning it into a memorable connection. Let us help give you the authentic edge.

Feeling lost in your business does not always mean you need a better strategy.Sometimes, it means you have been trying s...
08/25/2026

Feeling lost in your business does not always mean you need a better strategy.

Sometimes, it means you have been trying so hard to build the business you think you SHOULD have that you have stopped paying attention to the one that actually fits you.

We are taught to niche down, define the audience, tighten the offer and make ourselves easy to understand.

Before you force yourself into a box, look inward.

Self-discovery tools can help uncover patterns and language for what is already there, but they are not the strategy. They are simply one way to better understand the person behind the business.

The strongest brands are not created by becoming someone more marketable but are built by getting clearer about who you already are, what you do best and how that can meaningfully serve the people who need it.

07/08/2026

Think your logo is truly one of a kind? Here’s a quick way to check.

One of the easiest things you can do before investing in your brand is run your logo through Google Image Search. It only takes a minute and it can save you from some major headaches down the road.

In this quick tutorial, I’ll show you how to:
⚪️ See if your logo is already being used by someone else
⚪️ Catch copycat or AI-generated designs
⚪️ Protect your brand before you invest in printing, a website, or even a trademark

A great logo isn’t just beautiful. It should be authentically yours.

Save this for later and share it with another business owner. Have you ever reverse searched your logo? I’d love to hear what you found in the comments!

had outgrown its original brand.
What started as a women-focused practice was now serving both men and women, and the b...
04/30/2026

had outgrown its original brand.

What started as a women-focused practice was now serving both men and women, and the brand no longer reflected that evolution.

The original logo even featured a female silhouette, which quietly limited who felt like it was for them.

So we zoomed out.

We clarified:
• Who the practice serves now
• What makes the care different
• What patients actually experience

Men and women 40–60
Feeling exhausted, dismissed, and stuck without answers.

This is a practice that:
• Runs comprehensive labs
• Looks beyond “normal”
• Takes the time to actually listen

From there, the concept became clear.
Your body is speaking. We help you listen.

So I translated that visually:
• Two forms
• Provider and patient
• Connected through subtle sound waves
A simple reflection of what happens inside the practice every day.

Clean.
Refined.
Inclusive.
Warm, but credible.

And as both the designer and a patient, I’ve experienced the level of care behind this brand.
Now the visuals finally reflect it.





04/16/2026

It really comes down to wanting to be seen and heard
Your brand is no different

I love going deep with my clients
Getting to the core
Pulling out their vision, gifts, and personality so it actually translates

This isn’t surface-level work

If you’re ready for that kind of depth, DM me

Address

Tampa, FL
33611

Telephone

+18138032226

Website

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