09/04/2026
The legal profession isn't slow to change. Instead I see this profession being careful, which is comforting.
Robert and I had the honor of speaking to the San Diego Chapter, Administrators Legal Administrators (SDALA) this week about one of the hardest topics in any firm: how to actually implement AI in their firms. The change is big!
Change in a law firm rarely fails because attorneys resist it. It fails because it wasn't designed for how the firm actually operates day to day.
The safest path forward is small, visible wins. One workflow. One team. One clear outcome. Then the next.
Our work with law firms lives on the business side of the practice. Growth. Client care. Cash flow. Operational efficiency. The systems and habits that let attorneys focus on their clients instead of chasing timekeeping, intake, follow-ups, and reporting.
If your firm is thinking about where to start, start small, start visible, and start with the workflow that's costing the most time right now.
We are grateful to SDALA for the space to share, and to every administrator in that room quietly holding the operational side of these practices together.
Special thanks to Jennifer Judkins and The Grey Legal Group, APC for the invitation and for the work she's doing to keep this chapter connected to what's next.
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