Tara Sanders Graphic Designer

03/31/2025

Forbes puts the average ROI for email marketing at $45 for every $1 spent. While this figure can slightly vary across industries, email marketing is still a cost effective method that can increase engagement and provide key insights about your target audience. Email blasts allow you to deliver personalized information without your client ever having to leave their email app. In this example, I utilized this tool effectively and responsibly by providing clear calls to action, links, concise marketing copy, alt text for images, and legally required information.

https://www.forbes.com/councils/theyec/2022/11/08/how-to-improve-your-email-marketing-roi-4-tips/

03/29/2025

Use of golden spiral composition and light source to subtly define a focal point. Individual elements displayed on the right with the final product included.
Software: Adobe Photoshop and InDesign
Applications: Sales Presentations, Digital and Printed Marketing Materials.
Color Theory: Complementary Color Scheme; Soft Shades of Blue and Gold.
Target Audience: Older Established Demographic (35-70), North America and Europe, Upscale Resort and Rental Property Owners.
Strategic Keywords: Escapism, Luxury, Wellness, Serenity.

06/19/2023

This was something I designed back in the year of Covid. I was excited to finally order this from Amazon and see the final print.

08/15/2022

Fun water fill effect created with Adobe After Effects.

08/14/2022

This is an OLD logo I did years ago...but I still love it. Here's why:
In the center of the M is a circle and a "V" which form the "V" and the "O" in VanOtten.

08/14/2022

My current web design project: Sm'Oaked BBQ

08/14/2022

Browse the live demo for Optimize Web Solutions:

Optimize is a reputable, award-winning SEO and web design & development agency! We have won numerous awards and citations over the last 10 years. We are widely regarded as one of the top and most reliable SEO agencies in San Diego. Optimize is the winner of the Customer Choice Award for Best Digital...

08/14/2022

Here's my interactive prototype for this project (currently only the iPhone flow):
https://www.behance.net/gallery/149962257/Optimize-Web-Solutions-iPhone-flow

08/14/2022

I'm now on Behance!

After earning my bachelor's degree from California State University San Bernardino, I spent several years practicing and fine-tuning my skills as a professional graphic designer. I am proficient in Adobe Photoshop, Illustrator, InDesign, and XD as well as HTML and CSS. I strive to keep my skills up....