Sae Design

Sae Design A small company with big ideas. Progressive and always building on our solid foundation. Specializing in branding, packaging, marketing and advertising.

At Sae Design we believe that every company, big or small, has a unique story to be told. We are inspired by our clients and understand that thoughtful design is curated through honest collaborative relationships. We understand that there is no such thing as one size fits all. Our process and results are reflective of our ability to be mindful of: strategy for long term sustainability, appeal that

suits your voice, and creative systems that are relative and respectful. We are visual storytellers, it’s in our design.

🍫 How fun are these custom SDG chocolates??ICYMI— We made these super fun custom chocolate gifts for our clients this pa...
05/13/2026

🍫 How fun are these custom SDG chocolates??

ICYMI— We made these super fun custom chocolate gifts for our clients this past holiday season. We had so much fun designing custom packaging and working directly with to create a custom mold!

Not only did we get to collaborate with a small local business on this project then share this makana with our SDG community, but we ALSO won a silver for the design! 🎁

Packaging is one of our favorite types of design processes. We’ve done so many custom packaged designs for our clients, and it was so fun to do one for SDG! 🥳

05/01/2026

Always questioning, learning, and growing 🧚‍♀️

04/27/2026

Solid project management is the glue to keeps us together!

Rachel’s role is to keep both our team and your team aligned throughout our entire project — from timelines to resources to deliverables and more. ⭐️

Always honored working with the Public Schools of Hawaii in creating their vision for our keiki 🤙❤️
04/17/2026

Always honored working with the Public Schools of Hawaii in creating their vision for our keiki 🤙❤️

04/01/2026

It may just look like high fives, but it’s really alignment at the heart of it.

Clear communication ➡️ Shared ownership ➡️ Everyone moving in the same direction…That’s how good design actually gets made.

We love our team dynamic, and being able to also collaborate with the key members of your own team is one of the best parts of our job. Because we truly do believe that team work makes the dream work! ⭐️

In Hawaiʻi, connection isn’t optional. It’s everything.Not just what you say—but how you say it,where it shows up,and wh...
03/28/2026

In Hawaiʻi, connection isn’t optional. It’s everything.

Not just what you say—
but how you say it,
where it shows up,
and who it’s meant for.

Kapiʻolani Community College is part of the larger UH system—but its identity is its own.

Our role was to help bring that forward in a way that feels clear, cohesive, and true to place.

We started with strategy—digging into audience, positioning, and what actually resonates across Hawaiʻi’s diverse communities.

Then built a creative system to match.

From print in students’ hands
to campaigns out in the world
to digital touchpoints guiding the journey—

every piece designed to work together.

Built here.
For here. 🌱

03/25/2026

Behind every smooth project is a very caffeinated PM.

Every project needs a Rachelle!

Part strategist.
Part organizer.
Part therapist.
Part caffeine-powered machine.

The real secret?
Great work doesn’t just come from good design— it comes from people who know how to guide the process.

Our project manager does more than keep timelines—she keeps everything connected, aligned, and moving forward. 💪

Brands evolve. The best ones bring their story with them.When this local brewery expanded beyond its original Koholā Bre...
03/11/2026

Brands evolve. The best ones bring their story with them.

When this local brewery expanded beyond its original Koholā Brewery identity, it was time for the brand to grow with it. The result: Lāhainā Brewing Company — a name that better reflects the company today while staying connected to its roots.

Rather than starting over, we built a bridge between past and future. The bold sans-serif typography and red from the original brand were refined into a more modern system, with a warmer red inspired by Lāhainā dirt and a deep brown that replaces the colder industrial black.

The new icon was inspired by a familiar Maui perspective — being out on the water and looking back toward the West Maui Mountains. Those wave forms also became a repeating pattern throughout the visual identity.

Each location received its own color story tied to place:
Wailea in ocean blue.
Upcountry in jacaranda purple.

And the original Koholā name lives on through their flagship beers as the Koholā Series.

A brand expansion rooted in place, history, and where the company is headed next.

Stay tuned for Part 2!

Just reppin our girl and her shirt design for 🍜 is a master typography designer and this is her custom type! We are so...
03/09/2026

Just reppin our girl and her shirt design for 🍜

is a master typography designer and this is her custom type! We are so proud of her!!!

You can also rep and by going to their website for purchase online or in store!

Address

2261 Aupuni Street
Wailuku, HI
96793

Opening Hours

Monday 8am - 5pm
Tuesday 8am - 5pm
Wednesday 8am - 5pm
Thursday 8am - 5pm
Friday 8am - 5pm

Telephone

+18082492200

Website

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