06/10/2026
After 10 years in business, one lesson continues to stand out: relationships matter more than transactions.
And as technology continues to evolve, one thing remains constant: people do business with people they trust.
In Episode 12 of Behind the GAVL, the tables are turned as Mariah F., Marketing Strategist at GAVL, sits down with GAVL Co-Founder and CEO Ryan Raplee to reflect on GAVL's 10-year journey and what we've learned along the way.
From building a business and growing a team to navigating change in the legal industry, Ryan shares insights on leadership, entrepreneurship, company culture, and the power of relationships.
In this episode, we discuss:
• Lessons learned from 10 years in business
• The story behind the founding of GAVL
• Building trust, relationships, and reputation
• Leadership challenges and unexpected lessons
• Hiring, team building, and company culture
• Common misconceptions about legal marketing
• The future of law firm growth and client relationships
Thanks to everyone who has been part of our journey over the last decade and thanks for tuning into our podcast with us!
We're so excited for what's ahead.
🎙️ Listen now: https://bit.ly/3SwhTdA