Gradient X

Gradient X Gradient X is the most advanced programmatic marketing platform for mobile.

EXECUTIVE TEAM

Brian Baumgart, Co-founder/CEO
• Adconion Media Group (7 years) – Angel investor and most recently Chief Strategy Officer of Adconion Direct
• Executive of Fastclick Inc. - $70m+ in funding, NASDAQ IPO, sold to ValueClick
• Founder of AdMonitor for Publishers, the 3rd party ad serving division of L90 – sold to DoubleClick
• 13 year executive in Internet ad tech and performance marketing
• Angel Investor – Adconion Media Group, Burstly, GraphEffect, Needly, ShoePrivee, Tagworld/Flux (acquired by Viacom)

Julie Mattern, Co-founder/CIO
• Co-founder and Chief Technologist of the Rubicon Project
• Founding Engineer, Adconion Media Group
• Founding Engineer, AdMonitor of L90 Inc., sold to DoubleClick
• 13 years software development internet ad tech

Michael Lum, Co-founder/CTO
• Head of engineering at OpenX, built and led team that created OpenX Enterprise ad server and OpenX market ad exchange
• Director of architecture at Yahoo!
• Senior manager of production engineering at Overture Services
• Filed patent for method and system for establishing a reserve price for publisher's ad space inventory offered via real-time bidding market

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