20/03/2023
I was following a thread the other day where lots of people were questioning why they should have a website when they already have loads of followers and buyers on Instagram.
Some of the arguments were:
➡ You have to pay for someone to maintain it for you and the costs add up.
➡ It's a lot of extra expense which I don't need.
Then I found this from an artist who said "I think perhaps it’s just more professional having a website showcasing your work. It’s not all about the sales. Instagram is more like a visual diary - in progress shots, etc. and somewhere to chat with other artists and your clients."
And that is absolutely right - you can definitely get your business started on a platform like Instagram, and even sell your work there. There's no denying Instagram supports your professional work and life with daily updates brilliantly but at some point you’re going to need your own website, one that isn’t ‘rented’ on social media and tells people you are a serious business.
Believe me it's an investment you can't do without 🙂
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