Lucidity Design

09/04/2026

Most “creator platforms” don't fix visibility.

They just optimise it for engagement.
That's not discovery. That's compliance.

Link in bio.

17/03/2026

Built Codex Workspace — a structured local dev setup for cleaner multi-repo workflows, repo-native runtimes, and a separate Workspace Hub.

Repo: https://github.com/RichardGeorgeDavis/Codex-Workspace

12/03/2026

The product wasn't confusing. The explanation was.

A 2019 case study on turning complex workflow software into a story teams can follow — outcomes over features, clarity over jargon.

Link in bio.

The product wasn’t confusing. The explanation was.

05/03/2026

Targets are useful — they're just not a compass.
When the spreadsheet becomes the narrative, the promise gets diluted.

A practical take on brand leadership: use brand as the decision system.

Link in bio.

A practical way to use brand as the operating system for decisions — especially when everything’s changing.

13/02/2026

In food & beverage, B2B isn’t “less emotional” — it’s emotional one step removed.

Retailers and distributors still sell to people. If your consumer story doesn’t move product, you’re harder to list — and easier to replace.

I wrote a short piece on building a multi-channel approach that supports relationships (instead of trying to replace them), plus a simple framework to tighten your messaging.

With strong pressure to meet evolving consumer demands, food and beverage marketing must adapt fast

02/09/2025

New drop: a bento-style spot for Downtown Music Africa, shown at FAME Week.

Built for agencies + producers who need music that works legally and emotionally.

Hit me if you want one for your next launch.

07/08/2025

The Power Within 🔥

Born in fire, he doesn't rise—he erupts.

A sentinel of smoke and flame.

Volcano beneath. Inferno above.

This isn't just rebirth—it's domination.

30/07/2025

The Veil of Dusk ☁️🌊

A crimson cloud drifts over a bloodlit sea.

Stillness and storm hold hands.

It feels like a memory you never lived… or a warning you never heard.

Serenity scorched in red.

20/11/2024

Love just got loud! 💋⚡ From cherubs with attitude to neon lips, these designs scream punk rebellion and bold vibes. Which one's your favorite? 🖤✨

13/11/2024

Experimental Three.js demo using the new WebGPURenderer, BatchedMesh, and some playful post-processing effects to push the limits of real-time 3D on the web.

https://prototypes.432.co.za/modular-matrix/

11/11/2024

🔪 Jason Voorhees like you've never seen him before—exploding with neon chaos! This piece is a psychedelic tribute to the slasher icon of 'Friday the 13th.' Perfect for horror fans who appreciate a 🌈 colorful twist on a cult classic!