15/10/2021
We’re looking for a Senior Paid Media and Performance Manager/Strategist with a minimum of 5 years of relevant experience. Someone that sleeps, dreams and thinks about creating digital marketing campaigns and strategies all the time. Someone passionate and curious about what drives people interest and click behaviour. Someone who knows Google Ads, Facebook Ads Manager, and Google Analytics inside out.
RESPONSIBILITIES:
Reporting to the Managing director and being part of the Senior team, you will be responsible for the following:
• Manage and grow the in-house PPC performance team.
• Responsible for defining and implementing PPC and Mobile Marketing plans and targets.
• Manage and optimise a large, multi-million rand Paid Media marketing budget across PPC, Remarketing, Paid Social, and App marketing to meet KPI targets.
• Managing all Paid Channels to drive high converting traffic that drives revenue to all platforms (Desktop Web, Mobi Web, and Android & iOS Apps).
• Develop & Implement overall Paid strategy, annual goals, KPIs, reporting needs, and working cross-functionally across stakeholders.
• Liaise with the Brand teams to drive growth, Brand Awareness keep the brands we work on Top Of Mind.
Meeting and exceeding daily, weekly and monthly targets.
• Monitoring all Paid Channels to analyse results, deep-dive performance problems, recommend solutions, implement solutions, and ultimately monitor performance issues to correction.
• Profiling and identifying new potential Customer target groups and Paid Channels.
• Own all tracking and analytics of Paid Channels.
• Assist with overall Google Analytics strategy and tracking requirements.
• Audience management to effectively target new users and high value returning users.
Send us a short email to [email protected] with a short CV, including a few links to the work you’re the proudest of. If you've got the basics, we will invite you for a chat as your personality is as important to us as your skills!