24/03/2026
Here is a AI piece that I created showcasing the Ferrari 250 GTO, the pinnacle that led to the modern Ferrari.
When you watch this I want you to consider the level of Creative Direction that went into this. From the aged film look set in The 1960’s to the visual effects of an aged time, all the way to the sound effects and transitions of a performance vehicle breaking boundaries before its time.
It’s not just a video. It is art. From the vehicle, to the curation, to the creative Direction, not a single thing has not been accounted for.
AI allows us to create not only hyper realistic art, but it allows us to be timeless. It allows us to push the envelope on what can and can’t be done, and to set the stage for something amazing.