TMARC creates loyalty by connecting retailers, brands, shoppers and consumers seamlessly. At every point throughout the consumer journey, data is collected to build a highly-profiled, real-time customer database that gives brands and retailers unparalleled knowledge about their customer, for greater content personalization. Our multi-channel capability services retail environments, right down to I
nformal Traders. We are part of the WPP International Network and our African expansion allows for Direct Network connectivity and a friction-less consumer experience. MineShaft, our proprietary technology has been developed for over 5 years and services all the leading FMCG brands in SA. MineShaft is a customised tool that allows for instant multi-layer profiling of Shoppers and Consumers so that brands and retailers can understand the behaviors and attitudes of their database. Data is converted into an ecosystem for multi-portfolio brands allowing for accelerated learning and cross brand loyalty. Our Rewards platform delivers instantaneously to over 10 Million South African consumers annually.
